Zola’s annual guide to wedding trends and budgets.

__We asked over 4k Zola couples getting married in 2023 about what’s on their minds – what they’re planning, what they’re prioritizing, and what’s got them pumped.__

And what we heard back was pretty interesting. These couples have been engaged for on average 2 years – longer than any group we’ve surveyed before. That means more time to plan the wedding they really want, and to celebrate even more of the mini-moments along their way to the big day. 

Good news: There’s no shortage of ideas. Couples are getting inspo — things they love and things they might do differently — from all the weddings they attended in the epic year for weddings that was 2022. Plus, with the rise of [#WeddingTok](https://www.tiktok.com/@zola) and Zola’s [online wedding planning community](https://www.zola.com/community/topic/general), they now have more places to gather, get ideas, and ask questions. For 2023 couples, it’s not about “keeping up with the Joneses,” it’s about creating unique, personalized, intentional, and memorable celebrations.  

More good news: These couples are excited. We straight up asked them how they feel about wedding planning and they made it clear that this is a journey they feel enthusiastic about. They’ve shaken off preconceptions of what a wedding should be: __2023 couples know that, ultimately, the wedding is just one (really fun & special) part of the journey. And, there are many days and moments that they’re celebrating along the way. __

## First comes love, and then, for most couples, comes a long list of milestones before marriage (including a longer-than-ever engagement).<a id="couples"> </a>

The ongoing wedding boom means many venues and vendors booked up well in advance, so __2023 couples have been patiently waiting their turn for (on average, 18 - 24 months)__. For some added perspective, before the pandemic, the average engagement was about 12 months long. But hey, what’s a few extra months when over half (54%) of these couples have been together for 5+ years?

And, couples haven’t just been waiting around to get their lives started; they've used this time practically, and they don’t feel like marriage absolutely must precede other life events. Aside from choosing each other, these couples have already ticked off some pretty major milestones together. Sure, they live together before the wedding. But, from combining finances and making huge purchases, to going to couples therapy, some even breaking up and getting back together, they’re riding the rollercoaster of life in a way that is just right for them.

![FLR-Infographic-pre-engagement timeline](//images.ctfassets.net/77l22z9el0aa/3ceGzN2IEWBqnCpbZ6uqk9/70538bda2fc4684d8dc8940279788b0f/FLR-Infographic-pre-engagement_timeline.jpg)

## For these couples, weddings aren’t just for the sake of tradition; weddings are a way for couples to be surrounded by their loved ones, represent who they are as a unit and demonstrate their love for each other.

__2023 couples want their weddings to feel even less “traditional” (43%) than weddings of the previous few years.__ It’s not about the pomp and circumstance: They want to be married and have a wedding, yes, and they want those weddings to be representative of who they are and what their future together will be about. This year again, we see couples turning away from what they’re supposed to do and turning towards what they’re excited to do. 

Our data also shows subtle nuances in how this plays out for different generations. 

- Millennials and Zillennials ranked having a fun party with their loved ones as the #1 reason to have a wedding
- Gen Z ranked because it means a lot to them and is something they’ve always dreamed about as their top reason

The majority of couples, regardless of age, also want to demonstrate their love for each other in the form of a wedding. Meanwhile, very few couples of any age are having a wedding just because they feel like society, tradition, or other people say they should. 

## Couples are looking to the future — when it comes to choosing a partner, background matters much less than shared values and vision.

__Here’s what couples said was very important for their partner to share:__

- Values 
- Vision for growing a family 
- Financial goals 
- Sexual compatibility 

Sharing the same career goals, level of income and salary, political views and religion are important, but for almost all couples, these attributes rank much further below what’s listed above. 

Additionally, race is no longer an important factor in choosing a partner: 85% stated that marrying a person of the same race is not important to them at all. This makes sense when you consider that rates of interracial marriage [continue to increase](https://www.pewresearch.org/social-trends/2020/05/27/as-millennials-near-40-theyre-approaching-family-life-differently-than-previous-generations/#:~:text=Among%20married%20Millennials%2C%208%25%20of,all%20racial%20and%20ethnic%20groups.) from generation to generation. It simply doesn’t take precedence the way it did for many previous generations, and especially does not take precedence over those factors listed above. 

Couples' diverse backgrounds show up in their authentic wedding visions:
- 14% are combining their religions and cultural traditions 
- 31% are having a religion-free wedding 
- 22% are purposefully choosing a wedding vendor team who aligns with their values. 

[![Team Z Tip 1 - Vendor Vows](//images.ctfassets.net/77l22z9el0aa/4f1qxUp2cPKVJrrpESclFc/d00678c3d28587ff75468077bf93a46f/Team_Z_Tip_1.jpg)](https://www.zola.com/wedding-vendors)

## Although certain about who to marry, most couples reported also feeling unsure of where to begin: 60% feel overwhelmed by setting a budget and 54% don't know where to begin their vendor search.

When it comes to when they’re wedding planning, these couples are using their free time — and some of their not-exactly-free time. While most couples are planning on the weekends and at night, 46% did admit to planning during work. We see you, we salute you. 

Despite 33% saying they feel like they’re planning “all the time,” they’re enjoying it together. __Half of 2023 couples said wedding planning has made their relationship stronger (45% said it didn’t have any impact on their relationship).__ They’ve also got big support systems around them. 77% said their partner has been their “rock” during the process, 18% said their pet is their tower of strength, and 5% have found an anchor in their therapist. Huh, not a bad ad for wedding planning.

[![Team Z Tip 2 - Budget tracker](//images.ctfassets.net/77l22z9el0aa/6zQh9aCUnegIbvtjdH36wH/7083b0500b297e3688039c7e17e6a5df/Team_Z_Tip_2.jpg)](https://apps.apple.com/us/app/zola-wedding-registry-gifts/id852691916)

## Inflation has increased some costs, but it has not changed overall budgets or wedding guest counts, so we know couples are spending $ with extra intention and thought. <a id="budgets"> </a>

__The average wedding budget sits between $20,000 - $40,000 (the same as 2022), and guest lists fall between 100-150 (31%), and 150-200 (23%).__ Important to note: Most of these couples locked their venues and vendors in months ago, so many costs and contracts have been signed, sealed, delivered for quite some time. 

OK, so  what are these couples prioritizing their spend on? 2023 couples are mainly willing to splurge on their memories: They want the perfect photographer and their ideal venue. 

In terms of what they’re prioritizing less, compared to 2022, fewer  couples marked attire as a “splurge” (down 20%). Makes sense when you consider the increased interest in upcycling: 19% want to thrift their wedding look and/or elements. And, as couples remain conscious of their budgets (and their guests!) amid rising costs, they’re also thinking in a cost-conscious way around hosting supplementary events such as bach parties and showers, to make them meaningful but without huge price tags. 

__The majority of couples continue to contribute to the payment of their wedding in some way.__ They’re also being smart about how to pay:

- 29% are optimizing credit cards
- 26% have saved for years prior to getting engaged
- 24% are adding cash funds meant to supplement wedding costs to their registries 

Speaking of cash funds, 81% have added cash funds to their registry, and they’re using them as an opportunity to ask for support on the many other financial responsibilities beyond their wedding:

![FLR-budgets-cash funds ](//images.ctfassets.net/77l22z9el0aa/32UiKvz3iYaFry2iaBivoB/8abe0b5ef5997c0a29d863ea4d11b063/FLR-budgets-cash_funds_1080x720.jpg)

## 2023 couples have spent the past year cheering on their loved ones at, on average, 5+ weddings, and 80% say they’ve been heavily influenced to make their celebrations even more unique. 

Like we said, these couples don’t see their wedding as an obligation — they are planning the weddings they want to attend. For the most part, __2023 couples want their weddings to feel more fun, authentic, and welcoming, and a reflection of their values, and less traditional, religious, and fancy.__ 

And that translates into some pretty interesting ways couples are reimagining their weddings. From having a friend or family member officiate, to breaking with gender stereotypes, picking a theme that feels authentically them, and even memorializing loved ones who’ve had an impact on their lives, they’re differentiating in many ways:

![FLR-Infographic-new traditions](//images.ctfassets.net/77l22z9el0aa/6p0zpfwRtjNsdUru8o54IN/8d24a5503e7f910644860de7272b5832/FLR-Infographic-new_traditions.jpg)

## Social media has taken on new roles during the planning process, helping 71% of couples figure out their wedding style, making 48% feel even more excited, and providing 24% with a greater sense of community. <a id="social"> </a>

While there used to be a few big resources for wedding inspo, (shoutout to Pinterest, the mood board OG that 75% of couples said is still a major source of inspo) there are now endless channels for couples to surf. 

#WeddingTok is rising fast to compete as a top resource, while 13% of couples are turning to online communities, such as [Zola’s community](https://www.zola.com/community/topic/general), to feel connected, supported, and get inspired. 

Beyond inspo, 49% credit TikTok as being there for them as a much-needed mental break and/or comic relief, and 23% said endlessly scrolling social media helped them to combat stress. Fortunately, only 13% said social media added pressure to do things a certain way or to a certain standard. 

__For 90%, social media plays a role on and around the big day__, with 29% admitting they'll overshare their planning and wedding pics for years to come (we would, too!), and 13% incorporating an actual social media plan into their wedding day timeline.

[![Team Z Tip 3](//images.ctfassets.net/77l22z9el0aa/2obBUSMJWussaC4LajFkSm/2ffdfa75aa42565979ec7e622eb28f84/Team_Z_Tip_3.jpg)](https://www.tiktok.com/@zola)

## After 2 years of planning, what will these weddings look & feel like? The answer: unexpected, local, non-traditional, and also yummy. <a id="inspo"> </a>

__Love is in the air -__ 81% of 2023 venue inquiries on Zola’s platform are for completely outdoor, or covered outdoor venues. So, while beautiful, staple ballrooms venues are the most popular, we see that parks & garden venues come in as a close second as couples seek boho, natural vibes to fit the settings. Think wildflower bouquets, more casual-feeling events, and even celestial themes. Searches for farms, barns, and ranch venues on Zola have also increased 39% in the past year. 

__All the drama -__ The word “moody” is a top search term on Zola for 2023 weddings. How are couples incorporating this? In terms of color palettes, think dark, gorgeous shades like plum, emerald, gold, burgundy, maroon and rust that evoke true romance. Beyond the look and feel of that day, we also see this vibe creep into other vendor choices, such as couples are gravitating towards more dramatic and cinematic photography & videography. 

__Local romance -__ Also, remember we said that couples are having weddings to feel connected to their loved ones, so as ⅓ of couples are concerned about current travel industry troubles, 55% are choosing a venue local to where they currently live, and 18% are choosing a venue local to their hometown. 6% are selecting an international locale. 

__Full hearts, full bellies -__ Hot & fresh wedding food coming right up, with caterers supporting couples in their quest for creativity. In fact, 15% of couples are incorporating their own dietary preferences into the food selection. Expect: 
- Foods that nod to couples’ hometowns and heritages – from crab cakes for Maryland to green chilis for New Mexico, and everything in between
- After-party fast food – Taco Bell, Panda Express, Chipotle…pick your poison
- Pizza. That’s it. That’s the trend. (And we’re here for it) – casual, customizable, easy to serve en masse: what more could you want?

## After the wedding there’s… a breather to enjoy married life. Now, that’s what we call wedded bliss.

As we said, while the wedding itself is one momentous, huge, milestone, it’s not the only one 2023 couples are planning for. Once they’re married they have some big plans:

- 27% are prioritizing buying a home
- 19% are prioritizing starting a family
- 15% are prioritizing paying off debts
- 7% are prioritizing saving for travel
- 5% are prioritizing finishing education

And, when asked what they’re looking forward to most after the wedding, most couples answered sweetly that they just can’t wait to spend the rest of their lives together. Here’s to happily ever after. 

### Want to see all the data? Contact press@zola.com for a full breakdown and for any other media inquiries.

Everyone That Can (and Should) Help You Plan Your Wedding

Everyone That Can Help You Plan Your Wedding

Wondering if They're "The One?" Here’s How 2023 Engaged Couples in Knew

Wondering if They're "The One?" Here’s How 2023 Engaged Couples Knew

Ways to Celebrate All Your Wedding Planning Milestones

How to Organize All Your Wedding Inspo—From TikTok, Instagram, Pinterest, and More

All the Items That Make Up a Wedding Budget

Wedding Budget Checklist—From Venues and Vendors to Tips and Favors

Surveys

The First Look Report 2023

The First Look Report

Planning a wedding is about much more than just the wedding day. And while wedding planning for even the simplest celebrations is often more of a challenge than one expects (with a host of details and opinions from all sides and a checklist that often seems endless), there are many moments along the way that couples can also enjoy and celebrate.  

If wedding planning isn’t all you imagined it to be, consider how celebrating small achievements can make the process more enjoyable. If you’re feeling overwhelmed, it may help to think about how many wedding planning milestones you’ve already covered. Or, if you’re just starting your planning journey, here are some of the fabulous things you have to look forward to. 

## Top 10 Ways Couples Celebrate Major Wedding Planning Moments Together<a id="days"> </a>

### 1. Celebrate With Cheers and a Special Drink<a id="ways"> </a>

__Perfect for: When you pick your date, lock in your venue, or send out invites__

This is a lovely way to bring a tiny bit of celebration for the small wins into your day-to-day planning. It doesn’t take much time and is a way to bond and enjoy life with your partner. With these milestones, your wedding is slowly becoming more real to you both, and you’re able to more clearly envision your special day. Spend a moment raising a glass with that special someone who makes all of this effort worthwhile. A majority of Zola’s First Look Report respondents said they celebrated their wedding milestones with a tipple.

### 2. Night Out With Your Partner

__Perfect for: When you get engaged__

Getting engaged deserves proper recognition—after all, it’s people’s favorite wedding-planning moment, according to Zola’s First Look Report 2023. Be sure to savor it together. A night out with your partner was another top choice for Zola survey respondents celebrating their wedding milestones. You can also spend a lovely night in: If you’re already in saving-for-the-wedding mode, cook your favorite meal, light the candles, and pop some bubbly. A low-key evening with your future spouse is the perfect way to celebrate.

### 3. Some Rest and Relaxation

__Perfect for: When you create your budget__

You’ve been working hard at thinking through, calculating, and estimating every aspect of your big day—and creating a budget is usually couples’ least favorite aspect of wedding planning, involving more than a little bit of stress. But you did it. Reward yourself with a bit of rest and relaxation, another top choice of First Look Report respondents for celebrating wedding milestones.

### 4. Delicious Treat

__Perfect for: Your food tasting and cake/dessert tasting, or when you say “yes” to wedding attire__

Treat your tastings as special events, and allow yourself to be pampered during that part of the process. Finalizing your wedding attire is a big moment, too. In fact, for some, this is the milestone they’re looking forward to more than anything else. And rightly so, because this is the one outfit you’ll remember for the rest of your life (and maybe even keep in your closet forever). Yes, it can also be a stressful experience, but how often do you get to try on so many beautiful garments? And the moment when you find the one and start to really see yourself as a bride or groom is simply the best. Enjoy the process of deciding, and celebrate with something tasty. 

### 5. Time Off From Wedding Planning

__Perfect for: When you get your marriage license__

Your marriage license isn’t the most exciting task on your road to married life, but it is a requirement for your union to be deemed legal. So you’ve checked a big box on the wedding checklist. So take a break from everything for a bit, and appreciate how far you’ve come. At the very least, congratulate yourself for navigating all the forms, lines, documents, and legalese involved in getting a marriage license.

### 6. High Five

__Perfect for: When you get your first RSVP, or when you get your first wedding gift__

Of course, it’s pretty exciting to drop your invitations in the mail (phew!), but receiving that first response card is sure to be an even more memorable moment. If possible, open that envelope with your partner (finger crossed it’s a yes!). Then update your guest list and high-five to your quickly approaching nuptials. And yes, weddings are about more than just receiving gifts—but that doesn’t mean you can’t get totally psyched when that first box arrives at your doorstep. The wedding-registry process is kind of miraculous—you ask for things you want, and people get them for you. It’s totally okay to jump up and down and gleefully shriek when you receive that first gift. Celebrate the small, but happy moments with a tiny moment of joy with your partner.

### 7. Self-Care 

__Perfect for: When you create a wedding website, or design save-the-dates or invites__

Dropping those invitations in the mailbox is a moment cherished by many couples. Just think of all the smiles that’ll greet those envelopes from all the people who love and care about you. Same goes for the wedding website. It is a hub of information that your guests will refer to time and time again. And fortunately, creating a wedding website is actually quite easy and enjoyable. From choosing a design to personalizing every detail, you’ll love making your website uniquely your own, and will feel so accomplished once you’ve finished. You’ll also love that your guests won’t be constantly bugging you for wedding details—it’s all right there on your website. Take a moment of self-care for all those hours spent thinking, scrutinizing, and perhaps even coding.

### 8. Buy Yourself Something

__Perfect for: When you choose your wedding registry gifts__

After spending so much time window shopping, you might feel the urge to do some actual shopping. You’ve looked at a lot of things—time to splurge on that thing you can’t stop thinking about that’s not on your wedding registry.

### 9. Dance Party

__Perfect For: When you get engaged__

Sharing the news of your engagement with family and friends ranks among the top favorite wedding-planning experiences, according to Zola’s First Look Report. So many people are happy to hear your great news, so get them all in one place and have a proper celebration. It can be as elaborate as a glamorous gala in a top location—or as casual as a pizza party at your place. You deserve to have a great start to your wedding journey, even if you haven’t set a date yet. Your wedding planning starts right here, and what better way to kick it all off?

### 10. Vacation

__Perfect For: After you get engaged or finish *all* the planning__

This should be reserved for your biggest wedding milestones. Whether you decide to fly somewhere tropical or hole up in a nearby bed-and-breakfast, a weekend getaway is a great way to spend some time alone before the craziness of wedding planning begins. You’ll be so grateful for the romantic time together—and it’s a fun precursor to your honeymoon. Alternatively, take a vacation when you finish wedding planning—one of First Look Report respondents’ favorite wedding moments.

## Celebrate All the Days Along the Way with Zola

Working for a year on the plans for a single day can become very overwhelming and cause the whole process to lose a bit of its luster. By celebrating the small milestones along the way, you can remind yourself of what awaits you on the other end. And [Zola's here to help](https://www.zola.com) with everything from finding your venue to taking time to bask in the blissful yet chaotic moments of planning your wedding day. After all, it’s not just the destination, but the journey along the way.

Getting Started

2023 couples have been engaged for on average 2 years – longer than any generation before. Through the years, they’ve been overloaded with inspiration from the constant stream of their social media feeds, not to mention the 10-plus weddings couples say they’ve attended, on average, over the past two years alone.

With so much noise, it’d be easy for these couples to feel overwhelmed and stressed, and to some degree they are. But these couples are also enjoying the wedding planning process. Here’s a look at what Gen Z, Millennials, and Zillennials ranked as their favorite parts of wedding planning, according to [Zola’s 2023 First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023). 

## Couples' Favorite Wedding Planning Moments Ranked

### 1. Getting Engaged <a id="engaged"> </a>
Whether it was an over-the-top romantic gesture or an intimate moment, 39.57% of couples say getting engaged has been their favorite part of wedding planning. It makes sense, too—it’s the kickoff to the main event.

### 2. Feeling Done With All of the Planning <a id="lives"> </a>
Whether they hired a planner or did all the planning themselves, 29.43% of couples were happy when the planning stage was over—they considered the milestone a huge stress reliever. What’s more, it was an exciting time, since all that remained ahead was the fun of walking down the aisle, tying the knot, and celebrating with your loved ones.

### 3. Saying “Yes” to Wedding Attire
Saying “yes” to the dress—and the entire wedding party attire, for that matter—is a sigh of relief for most couples. It’s stressful looking for the perfect attire to complement the wedding theme and venue, not to mention there are pictures to think about. 31.23% of Zillennials were relieved once they found the perfect wedding attire. Gen Z was right behind them with 30.96% of couples agreeing. 

### 4. The Engagement Photoshoot
Engagement photos are a rite of passage before sailing into the rest of the pre-wedding festivities. While the session isn’t a must do, the resulting photos are something to cherish forever, so for 31.67% of Gen Z couples, it ranks high on their list of the best parts of wedding planning; only 22.14% of Millennial couples agreed.

### 5. Sharing the News With Family & Friends
It’s exciting to share your engagement news with your loved ones, whether it’s in person, via text, or even social media. Couples even get creative with how they announce the news.

### 6. Food Tasting
For about 15.82% of  couples, food tasting is one of the most fun and memorable parts of the whole wedding planning process. A wedding tasting is when couples taste the menu items with the caterer for the reception, and it’s usually done weeks or even months ahead of time to allow for adjustments for the finalized menu.

### 7. Choosing the Venue
Destination wedding, beach wedding, farm wedding, or even a ballroom wedding, no matter the location, choosing a venue is a fun part of wedding planning. The venue is the backdrop for the entire wedding day, from the budget to the wedding attire.

### 8. Picking Out Wedding Decor (Flowers, Balloons, Etc.)
Weddings are all about highlighting who you are as a couple and your personal style. 16.37% of Gen Z couples thought this was the best part of wedding planning, while 11.21% of Millennials, and 14.44% of Zillennials agreed that picking out and/or designing the wedding decor is something they enjoyed.

### 9. Practicing the First Dance
The first dance is your premiere as a married couple, so practicing ahead of time will help you shine. Some opt for dance lessons, others choose to practice at home, but no matter how you plan to two step, the first dance allows you to kick off the reception and open the dance floor to your guests. For 12.02% of all couples, this is one of the best parts of wedding planning.

### 10. Getting the Marriage License
Things start to feel really real once you have the official marriage license in hand. It’s a must-have before the wedding. Depending upon the state you live in, couples only have a couple of months to get married after obtaining the license.

### 11. Creating a Playlist
Every couple’s wedding soundtrack is different, and that’s where the fun comes in. From up-tempo songs to romantic ballads, you get to be the DJ. 13.91% of Zillennials were ready to get the party started by creating the playlist, while 7.83% of Gen Z couples said this task was the best part of wedding planning. 

### 12. Cake/Dessert Tasting
Cake and dessert tasting is a little more involved than just spending a couple hours eating cake and combining frosting and cake to create the perfect accent to your wedding day. You’ll need to be able to provide logistics, budget, and even the appearance of the cake. Will there be a dessert table? What kinds of desserts will you put there? Some couples love this part of the process, but in the survey, only a total of 7.95% of couples enjoyed this part of the planning. 

### 13. Designing Save-the-Dates or Invites
Designing the stationary is another way to show off your style as a couple. Save-the-dates are less formal than wedding invitations and don’t have to match each other or the wedding theme. They go out early enough that you can change your design when it comes to the wedding invitations. 7.79% of couples surveyed said this was one of the best parts of wedding planning. 

### 14. Putting Invites in the Mail
Once the envelopes are stuffed, addressed, and posted, your wedding invites are ready to be sent out. Putting them in the mail will give you and your future spouse peace of mind once your invites start their journey to guests' mailboxes.

### 15. Registering
Brainstorming unique wedding registry gifts as a couple can be one of the most fun parts of the wedding planning process. It’s where you find gifts to start your new life together, and you can create your registry right here on [Zola](https://www.zola.com/wedding-registry). 

### 16. Getting the First RSVP
You’ve mailed out the invitations, now it’s a waiting game until the RSVPs start rolling in. Receiving the first RSVP can be exciting, and 6.80% of couples surveyed said this was one of the best parts of the wedding planning process.

### 17. Creating a Wedding Website
Deciding what should go on your wedding website can be a fun part of the wedding planning process. Consider adding all the wedding details guests may call you about, like accommodations, dress code, directions, registry, and more. A custom wedding website allows you to include everything you couldn’t put on the save-the-date or wedding invitations. You can create a custom wedding website right here on [Zola](https://www.zola.com/wedding-planning/website) within minutes. You can even add photos, share your registry, and let guests RSVP online. 

### 18. Picking a Date
Availability of your venue can determine if you get your dream wedding date, but when you finally nail down the date, the wedding planning ball starts rolling faster. 5.32% of couples say picking the wedding date is the best part of the wedding planning process. Some couples pick dates that are symbolic, others pick a date that a venue has available. 

### 19. Practicing the First Kiss
You don’t want an awkward moment after you’ve said your vows in front of everyone. Just like you would practice your first dance, practice the first kiss to avoid any fumbling or bumping heads when the moment comes. 

### 20. Posting About the News on Social Media
It’s exciting to share your engagement news with thousands of your social media friends, but only 3.36% of couples thought that sharing the news on social media was one of the best parts of wedding planning. 

### 21. Getting the First Wedding Gift
Receiving the first wedding gift is an exciting prelude to the wedding day, but only 2.74% of couples found this to be the part of the wedding planning process. 

### 22. A Special Cultural Moment
Whether it’s sticking to the traditional something borrowed or incorporating a cultural moment like jumping the broom, this moment is bound to have a special place in your heart and the memories you’ll cherish forever. 

### 23. Creating a Budget <a id="budget"> </a>
How much can you comfortably afford to spend? Money can be a tension trigger, so it’s important to have that honest and open conversation about everything from the wedding size, number of invited guests, catering, and more. This was the least favorite thing for couples—only .99% found it as the best part of the wedding planning process. 

Couples love the start of the journey—“getting engaged” is the overwhelmingly favored wedding moment for couples of all ages. Next on the list? Being done with all of the planning. But that doesn’t mean there’s not moments of fun to be had along the way. Couples are learning that planning a wedding is about more than just the wedding day. From picking out a venue to choosing attire, there are many days along the way that couples can enjoy.

The Best Parts of Wedding Planning, According to Real Couples

How To

Meeting that special someone can happen in a myriad of places, but meeting the one that will be your forever bae and partner for the rest of your life is a moment to treasure. <a id="meet"> </a>   

In [Zola’s First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023), we surveyed 4,000 engaged couples to find out who they are, what their priorities are for their 2023 weddings, and what makes these weddings different than ever before. We found that 2023 couples met at a variety of places and life stages. If you’re single, you may wonder where to find someone. Here’s a look into where our 2023 couples’ love stories started. 

## __Top Places Where Couples Met__<a id="top"> </a>

While your match made in heaven isn’t going to literally fall out of the sky, you can find him or her in one of the following places, like these couples did. 

### 1. At school

Twenty-eight percent of couples say that they met in an educational setting. Think about it, you spend most of your time on campus in your late teens and early 20s, and that’s the time when most people find their other half. Some even end up marrying their high school sweethearts. 

If you’re attending a workshop or some other event at a school, for maybe your child or a niece or nephew, then you could bump into that school principal or teacher that takes your breath away. One survey participant said, “I was visiting my parent’s island where they were born and raised. [My now fiance] was a teacher at one of the schools I was visiting, and I fell in love with him and just wanted to get to know him even more. He says [that] the same goes for him, he had to get to know me and from then on we just knew we would be together.”

### 2. Online dating

Technology is the new wave by dating via an app. Twenty-seven percent of couples say that they met through an online dating service or app. “I matched with a guy on Hinge; he set up a date with me and then canceled at the last minute, but told me that his roommate was recently single, so he set up the date to be with him. It was double-blind for me since I didn't know that Hinge guy at all. Turns out, we went to school two hours away, have many mutual friends, but never crossed paths,” says one engaged individual. There are so many apps to try, and you may get frustrated, but don’t give up. Keep swiping up, down, right, and left, until you find someone that catches your eye. 

### 3. Through friends

The friend network still works! Nineteen percent of surveyed people met their partner through a friend, so it may be time to let your friends know that you are ready to mingle. Have your friend introduce you to their single friends. 

### 4. At work 

It may feel weird to date and work in the same place, but for some it works. Eleven percent say that they met their significant other at work. One couple in the survey says that they met while he was a cashier at Target and she was his customer. Another engaged couple shared, “We met as members of a philharmonic chorus and won our first Grammy in 2021” (talk about an award winning connection)! A word of caution, make sure that you know the rules of the workplace, as you may have to inform your human resources department if you start dating your co-worker or even your boss. 

## Other Popular Places Where Couples Met
Sometimes love can appear when you least expect it and when you aren’t even looking for it. Here are some more popular places that engaged couples met. 

### 5. A bar 

You may be thinking that meeting someone at a bar is so cliche, and that it can only mean that you’re looking for a one night stand. Not always! Your other half could just be out with friends and you lock eyes as you are with your friends, and the rest is history! Besides, if you have a drink, that will ease your nerves, so you can get the convo started. 

### 6. Facebook 

You never know what could happen when you accept or send that friend request. Many people have reconnected with an old flame or met a new one via Facebook, whether it’s by sliding into the inbox or exchanging comments on a thread. Facebook also has the dating feature, so the option of dating online is still there. 

### 7. Through family 

Family members love to help their loved ones find love. It might not be so bad, as they just may know what you need. “His grandfather and I worked together at the YMCA. He tried to get us to exchange numbers, without meeting, for a month before we agreed to. We met for our first date two days later,” says one survey participant. Another one added, “We were family friends our entire lives and ultimately (and strategically) [were] seated together at a wedding.” You may not want your family messing with your love life, but sometimes they strike gold.

### 8. Church 

If you are active at church (or another place of worship) and spend a lot of time there, then this may be the spot that you find your other half. From the singles ministries to teaching Sunday school, you never know if you just might pass the communion wafers to your new boo. 

### 9. At the gym 

Getting fit may not be a bad idea when there’s the potential that you can run into your future spouse. You may find yourself on the same treadmill every day beside the same person and then strike up a conversation and realize that you actually have some things in common. Working on a common goal to get healthy or stay healthy may be the bond you form with someone that works or works out at the gym. While it wasn’t at a gym, one couple met performing an athletic activity together. “He fought my ex-boyfriend at a paintball park when we were teenagers, and won.”

### 10. At a restaurant 

Before you question us, hear us out. If you like to go out to eat by yourself, you may notice (or be noticed by) another person dining out solo and decide to join each other for an appetizer. Or, if you are eating at the bar, maybe you hit it off with the bartender or someone sitting nearby. It’s also possible that the waiter or waitress is the one that you’ve been waiting to meet for your whole life. Coffee shops are also an option to potentially meet your significant other. 

## Unique Places Where Couples Met <a id="more"> </a>  
There are so many ways to meet that special person who will ultimately become your spouse. 

Keep an open mind, like these couples did. 

### 11. Craigslist 

One couple met by responding to an ad. “He responded to my friend's ad looking for a subletter.” That one piece of furniture that you’re wanting to buy or sell on Craigslist could lead you to the one that grabs a piece of your heart.

### 12. Chuck E. Cheese 

A teenage love can start anywhere, and it did for this couple. “I was 14 and he was 15, both in attendance at a family member’s birthday.” But, as an adult, you may be attending your godchild’s birthday party at Chuck E. Cheese and meet your future partner on the other side of the building attending a family member’s party. It can happen! 

### 13. At a Renaissance Fair 

What better way to meet someone than at a place where your interests intersect? Imagine a 16th century European style art and entertainment festival that blends history and fantasy through outdoor theater with throwback costumes? You may just find your Romeo or Juliet. 

### 14. UberPool 

With UberPool, riders heading in the same direction choose to share a ride. So, if you’re heading downtown and the Uber driver picks up another rider, you may just hit it off. Who knows, it could be fate.

Regardless of where these couples met, they are feeling more excited than ever. Forty percent say that they are more excited and in love than ever. 

## Meet Zola, The One Place to Start Wedding Planning

After getting engaged, you and your partner need to get hooked up with all the right tools and services to make your online wedding planning as easy as possible. Set up a Zola account to:
- Create a [wedding registry](https://www.zola.com/wedding-registry)
- Set up your personal [wedding planning Checklist](https://www.zola.com/expert-advice/checklist/your-ultimate-wedding-planning-checklist)
- Build a [free wedding website](https://www.zola.com/wedding-planning/website)
- [Order save the dates and invitations](https://www.zola.com/wedding-planning/invitations/shop)
- [Browse wedding inspiration](https://www.zola.com/inspiration/weddings)
- [Book your wedding vendors](https://www.zola.com/inspiration/wedding-venues)
- Download the [Zola Weddings App](https://itunes.apple.com/us/app/zola-weddings/id1224719355?ls=1&mt=8) on all your mobile devices (even those [Androids](https://play.google.com/store/apps/details?id=com.zola.android.wedding&hl=en)) for even more wedding inspiration.
- [Follow Zola](https://www.facebook.com/zola/) on your [favorite social channels](https://www.instagram.com/zola/) for unbeatable inspiration and advice. 
- Download Zola’s [12-month wedding planning timeline](https://www.zola.com/expert-advice/planning-101/getting-started/your-wedding-planning-to-do-checklist) (if you aren’t using our digital Wedding Checklist tool).

For more tips and guidance on pre-wedding festivities, check out our [Zola](https://www.zola.com/) expert advice for [engaged couples](https://www.zola.com/expert-advice/topic/pre-wedding-activities/getting-engaged).


Top Places Couples Actually Meet Each Other

16 Wedding Website Design Ideas

groom reading vows during wedding ceremony to bride

How to Write Wedding Vows

How to Talk About Marriage When Dating

All-Inclusive Wedding Venues: Pros and Cons

Getting Engaged

Top Places Couples Actually Met Each Other

Pre-Wedding Activities

You’ve been on date after date, but then you finally click with someone. How do you know if they are the one you might want to spend your life with? 

In [Zola’s 2023 First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023), we surveyed 4,249 engaged couples to discover how they knew they had found “the one,” how they’re planning all the days along their wedding journey, their values and priorities, and what’s inspiring them ahead of their 2023 wedding. Here’s a look at some of the most important and the least important things these couples considered when choosing their spouse.

## What's Most Important in Finding a Partner

Everyone is looking for different things in a partner they can call “the one.” And sometimes you just know you’ve found what you’re looking for. “I saw how he continuously reassured me, accepted my baggage, and never put me down or made me feel like my feelings were invalid,” is how one survey participant knew they had found their perfect partner. Another one said they knew they picked the right partner by how he treats them. “The way he looks at me, even after nine years, makes me feel more seen and understood than ever before.” 

__Here are some of the top characteristics couples were looking for in a lifelong partner:__ 

### Values<a id="values"> </a>

__Over 28% of couples say having the same values are very important when finding the right person to marry__. Your values don’t have to be identical, but they should align. People that have the same values and priorities can help create a stronger foundation in the relationship and the future outlook is more clear. “I was pretty in love with Amy from the time we both shared our desire to help people overcome addiction. This happened to be the same night that we first kissed, too. I just think very highly of her as a person, and I'm excited to achieve our goals together,” said one survey participant. “It was a combination of seeing his heart, his character, and the way that he was completely devoted to me. He brings me peace,” said another participant about how they knew their partner was “the one.” 	

### Family Planning Vision<a id="vision"> </a>

Couples agree to tie the knot, but what about adding kids to the mix? It’s important to talk about if you want kids or not. If one person wants a family and the other person doesn’t, it can cause a lot of tension. 

__Out of the couples surveyed, 86.56% said it was very important in finding a partner that shared the same vision for growing a family.__ “I have two children, 15 and 3, from previous relationships and before we even made it official, he treated them both as his own,” says one survey participant. Another one agreed that seeing how their partner treated their child is what let them know they were “the one.” “I knew my partner was the one once I saw how he interacted with my child from a previous relationship and loves me with everything I have.” 

### Financial Goals

Nobody likes to talk about budgets, but when you are combining households, it’s an important topic. It’s also important to talk about everything from hopes, fears, debt, and credit history. If someone’s credit score is really low, is that something you can handle as you work towards building a life together? __At least 69% of couples surveyed said this is a very important must-have when choosing a partner, while 28.64% said it’s somewhat important to have the same financial goals.__ It goes beyond a wedding budget, you have to factor in big purchases like homes and cars, vacations, and overall lifestyle. If you aren’t on the same page, that could lead to disaster in the long run. 

### Sexual Compatibility<a id="comp"> </a>

Sexual compatibility refers to two partners having shared or similar sexual needs, including sexual preferences, turn-ons, and desired frequency. If you and your partner are sexually compatible, then you will share the same turn-ons and turn-offs and like to engage in the same things. You will also have a similar desire to engage in new experiences or stick to the familiar tried-and-true ones. You’ll also be on the same page with frequency expectations and duration. __It’s not a deal-breaker, but 71.56% of couples say it’s an important factor when choosing a future spouse.__ You can work on it by communicating your needs and expectations and discussing ways to fix any incompatibilities before they become a bigger issue.

### What's Not So Important in Finding a Partner<a id="notimp"> </a>

While there are many things that are must-haves on your list for a future spouse, there are some things that may not be as important when finding “the one.” Here are some qualities that the couples we surveyed deemed not as important when finding their life partner. 

### Race

Everyone has a preference on the type of person they want to date and their background, but for the most part, __84.56% of couples said race wasn’t important when finding the right partner.__ Only 4.44% thought it was an important factor. Ultimately, it should be about chemistry and not skin color, however it stands to reason that some cultures may have traditions that have to be followed.

### Salary

Being in a relationship with someone who makes more or less money than you can put a strain on a relationship, but it doesn’t have to. You can avoid ego issues by being honest about what you are looking for in the relationship, your financial needs, and goals before things get serious. __Only 51.36% thought salary was somewhat important, while 37.05% did not find it to be an important factor when choosing their life partner.__ Discuss how much money you will need to reach your future goals or if getting more education to work towards a promotion is what’s needed. 

### Religion

Religion can be a sticky subject, especially if you practice a particular faith. Some religions require a partner to convert before marriage. __36.75% of couples surveyed said it wasn’t an important factor when deciding on “the one.”__ They may have discussed religious traditions, how they practiced, and their depth of faith before committing. 

### Education Level

__Education level was not an important factor when choosing a future spouse, according to 31.59% of couples that participated in the survey.__ It’s more about the person’s intellect and communicating what’s important to each partner and how it relates to future goals in the relationship and their career. 

#### Why Have a Wedding?
When survey participants were asked about why they’re having a wedding, __the majority said “it means a lot to us, we want to demonstrate love, and we want a fun party.” __

The couples we surveyed don’t think of weddings as a chore or an obligation, but as a chance to demonstrate their love for one another in front of those who matter most. They’re focused on creating weddings that are a reflection of the things that are meaningful to them, and throwing a really epic and memorable party for all their family and friends.

## Zola: "The One" Place to Plan Your Wedding

Regardless of what these couples named as the most important qualities in finding a life partner, they are more excited than ever. And they all have one thing on common: Thye're using Zola! For more tips and guidance on wedding festivities, check out our [Zola](https://www.zola.com/) expert advice for engaged couples.

*Want to keep track of your wedding budget? [Try our free budget tool](https://www.zola.com/wedding-budget) with payment reminders and tips on how much to spend.*

What are couples spending on weddings? Well, it depends. The average cost of a wedding in 2023 is as varied as the couple tying the knot. 

Estimating the average cost of a wedding is both art and science. How much is the average wedding? Well, it’s important to keep in mind that average wedding costs are just that — averages. While helpful, a wedding budget does not need to define a vibe or vision. 

Average wedding costs vary for several reasons: the number of guests, location, day of the week, and even the seasonality of food served and flowers displayed. It helps to picture the day and think about what matters most to the two of you. Think of the wedding budget in pieces and priorities rather than imagining the whole thing at once. 

[![0410 VendorQuizzes EA In-Line 2 (1)](//images.ctfassets.net/77l22z9el0aa/7xJDuRYCFwUYIl1imtSFsd/619da5a7a5cf2fe9540cd7aeb6061c0f/0410_VendorQuizzes_EA_In-Line_2__1_.gif)](https://www.zola.com/wedding-vendors/budget-quiz?vendorSearch=%2Fwedding-vendors%2Fsearch%2Fdarien-ct--wedding-venues)

## How Much Will Couples Pay for Weddings in 2023?<a id="couples"> </a>

Every year, we survey thousands of engaged couples to hear about their wedding-planning experiences. In our latest [First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023), we learned that the average wedding expenses for couples getting married in 2023 total around $29,000, up slightly from $28,000 in 2022. Most couples will send invitations to 130–150 guests this year, making it quite the party. And inflation is also a factor because economic changes always impact the cost of goods and services. 

The most important thing to remember is that an amazing wedding can happen on any budget, and along with your team of vendors, Zola is there to guide you along every part of the journey. And there is more than one way to pay for a wedding. Today, the majority of couples contribute to their wedding bills in some way, and we’ve found that in 2023: 

- 29% will optimize credit cards
- 26% have saved for years to prepare
- 24% are including cash funds on their registries to cover wedding costs 

## Average Wedding Cost by Number of Guests<a id="guest"> </a>

Some wedding cost line items, like photography, are less dependent on guest count and more on other factors, such as services provided and time. But other line items, such as catering and decor, are greatly impacted by the size of the wedding.

Zeroing in on your estimated number of guests and the size of your wedding party early on in the wedding planning process helps when evaluating everything from venue size to catering. 

If you’re unsure how many invitations you’ll send, our team found the average wedding guest list was 130–150 people, and about 75% of guests usually RSVP yes. This is a good starting point for budget conversations if you’re unsure where to begin. Have open and honest discussions with vendors about how your guest count may impact the pricing of their services, such as how the price of fifteen table centerpieces might differ from the price of ten. Vendors are there to support you and help you get the information you need to make decisions, after all!  

As with all things, the average cost per person for a wedding has a lot of variables. But we can derive some data based on the size of your guest list.

- Over 200 guests: $40,000 and up
- 150–200: $36,000
- 100–150: $31,000
- 75–100: $22,000
- 50–75: $18,000
- Under 50 guests: under $15,000

## Average Wedding Cost by State<a id="state"> </a>

Just as home, food, gas, and other prices vary by state, so do those for weddings. The cost of a wedding in our most expensive location is more than double that of our least expensive — though $19,000 is still a sizable investment!

Here is a complete breakdown of more than 4,000 couples and their projected average spending on weddings in 2023 by state.

- Washington, DC: $45,400
- New Jersey: $44,219
- New York: $43,863
- Massachusetts: $40,097
- Illinois: $36,844
- West Virginia: $33,333
- Pennsylvania: $32,562
- California: $32,369
- Connecticut: $31,350
- Louisiana: $31,100
- Virginia: $30,205
- Maryland: $29,928
- Rhode Island: $29,531
- South Carolina: $28,456
- Montana: $28,214
- North Carolina: $28,170
- Florida: $28,121
- Hawaii: $28,000
- Colorado: $25,625
- Minnesota: $25,377
- Georgia: $25,284
- Wisconsin: $25,242
- Mississippi: $25,000
- Kentucky: $24,565
- Indiana: $24,531
- Missouri: $24,293
- Ohio: $24,157
- Texas: $24,063
- South Dakota: $23,750
- Tennessee: $23,698
- Michigan: $23,586
- Arizona: $22,845
- Maine: $22,750
- New Hampshire: $22,667
- Nevada: $22,353
- Washington: $21,352
- Oregon: $20,955
- Alabama: $20,208
- Iowa: $20,000
- Nebraska: $19,643
- Delaware: $19,643
- Kansas: $18,690
- Utah: $18,409
- Wyoming: $16,111
- Idaho: $15,769
- Vermont: $15,000
- Arkansas: $14,545
- Oklahoma: $14,464
- New Mexico: $13,500
- North Dakota: $12,917
- Alaska: $12,083

## Average Wedding Cost in the Largest Metro Areas<a id="metro"> </a>

Yes, big-city weddings often come with higher price tags than weddings in rural areas. Still, for the possible tradeoff of some budget items, you can get the urban sophistication of a New York City, Houston, Phoenix, or other metro area wedding. Metro areas are also travel hubs, meaning they’re accessible and offer cheaper flights and accommodations than remote locations. It’s all about what matters to you. 

You’ll have to balance out your wants — like the urban sophistication of a New York City wedding — with your needs of [sticking to a budget](https://www.zola.com/expert-advice/5-ways-cut-wedding-costs) and [reducing the guest list](https://www.zola.com/expert-advice/small-wedding-guest-list).

As of 2023, this is the average cost of a wedding in the largest American metros:

- New York City: $43,536
- San Francisco-Oakland-San Jose: $37,284
- Boston: $35,902
- Philadelphia: $34,111
- Miami-Ft. Lauderdale: $33,622
- Washington, DC: $33,199
- Chicago: $32,281
- Los Angeles: $30,712
- Houston: $27,792
- Tampa-St. Petersburg: $26,806
- Cleveland-Akron: $25,793
- Detroit: $25,513
- Atlanta: $25,473
- Orlando-Daytona Beach-Melbourne: $25,288
- Phoenix: $23,852
- Denver: $23,367
- Minneapolis-St. Paul: $22,664
- Sacramento-Stockton-Modesto: $22,372
- Dallas-Fort Worth: $21,602
- Seattle-Tacoma: $21,458

## Cost Differences For Wedding Services in 2023<a id="service"> </a>

Once you nail down the major requirements — where, when, and who — you’re ready to begin conversations with vendors and decide how much to spend on each service. Your vendors will guide you in making budget-conscious decisions, such as selecting food and flowers that are in season or recycling ceremony decor for the reception. While you might not be able to splurge on every checklist item, what’s important is your wedding still feels like a reflection of your relationship and future together. 

To help you and your soon-to-be spouse plan ahead, here are the national average wedding expenses for services in 2023, based on a total budget of around $29,000:

- Wedding venue: $6,500–$12,000
- Catering: $6,500–$10,000
- Band or DJ: $2,000–$7,000
- Wedding planner: $1,500–$4,750
- Photographer: $3,500–$6,500
- Videographer: $3,000–$6,000
- Flowers: $2,500–$6,000
- Transportation: $700–$1,200
- Cake: $600–$900
- Ceremony music: $500–$800
- Hair and makeup: $550–$850

## 6 Tips to Save Money on Your Wedding<a id="save"> </a>

With so many considerations, it helps to start with a wedding budget breakdown. Here you’ll decide what you want to spend in specific categories or what dollar amount you’d earmark for expenditures. To help get you started, we’ve got six tips to help save money on your big day. 

### 1. Zola’s Budget Tool

Couples told us they wanted an easy way to track their budget… so we created one! It’s simple to use. In Zola’s budget tool, currently available in the [iPhone app](https://apps.apple.com/us/app/zola/id852691916), enter your maximum budget and how much you plan to spend on everything from your venue to your videographer. Our handy tool helps you keep tabs on your spending, get payment reminders, and see expert tips on budgeting. 

### 2. Decide what’s most important

Every couple and “dream” vision is different. For most, the priority is having all of their loved ones in attendance, and often other details fall into place. Sit down as a partnership and decide on the top three ingredients you must have and go from there, whether it be a live band, top-shelf open bar, videographer, or steakhouse meal. There are no wrong answers — only your answers for your wedding.

### 3. Search on Zola

After prioritizing the essential pieces of your big day, [search Zola for wedding vendors](https://www.zola.com/wedding-vendors) and venues based on price and other factors. We love social media for inspiration — but leave the planning to us. We can help you curate the most memorable and personalized wedding vibe.

### 4. Send digital save-the-dates

Sending digital [save-the-dates](https://www.zola.com/expert-advice/a-guide-to-save-the-dates) is an easy way to save. Zola’s digital save-the-dates are completely free! 

### 5. Thrift wedding attire
Upcycling and thrifting have become second nature for many people in their everyday lives, but shopping secondhand is also a great way to save on wedding attire and decor. After all, doesn’t everyone need to find their perfect something borrowed? 

In fact, we found that 19% of today’s couples upcycle to avoid excessive spending on tuxedos, wedding dresses, other white outfits, wedding party attire, and more. 

### 6. Include cash funds in your registry

The vast majority of couples today — over 80% — add personalized cash funds to their registry. Not only does this help the happy couple start their life together, but it also helps them afford other major expenses — the dream home, a home renovation, or a future family. 

## Let Zola take the work out of wedding planning

The wedding should be one of the best days of your life, but celebrate the steps to get there as well. The average wedding cost breakdown figures above are averages, and planning your big day comes down to prioritization and must-haves. 

For that and everything else you need for your big day, Zola is here to help. 

What’s the Average Cost of a Wedding in 2023?

Budgeting

*Want to keep track of your wedding budget? [Try our free budget tool](https://www.zola.com/wedding-budget) with payment reminders and tips on how much to spend.*

Formulating a wedding budget is couples’ least favorite wedding moment, according to [Zola’s 2023 First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023). Although it may not be the most fun part of coordinating a wedding, it’s an essential first step that can save you stress (and strife with your partner) down the line. 

But where do you start when making a wedding budget? To help, Zola created a detailed list of all the top things that make up a wedding budget, complete with some tips about how to budget for unexpected expenses.

## A Budget for Weddings of Any Size<a id="plan"> </a>

Remember: Just as there’s no one-size-fits-all wedding, there’s no one-size-fits-all budget. But a budget is useful for planning a wedding of any size and can help you focus on your priorities and track and compare your spending.

<a id="range"> </a>
__Most couples budget $20,000 to $40,000 for their wedding, and the vast majority invite 100 to 200 guests.__ Some 28% of couples optimize credit cards and perks to pay for their wedding. And the top elements that couples are willing to splurge on are the photographer, the venue, an open bar, catering, and attire.

Don’t forget Zola’s new [in-app budget-tracking tool](https://apps.apple.com/us/app/zola-wedding-registry-gifts/id852691916) is here to help couples organize and keep track of their wedding budgets, including the following items.

### 1. Vendors<a id="splurge"> </a>

This is likely the biggest portion of your budget, making up some of the most key elements of your wedding. If you can [hire a vendor](https://www.zola.com/wedding-vendors) to provide more than one service for your big day, it’s most cost-efficient to use fewer vendors—you'll always get a better rate if you're getting more from one vendor, plus you won't be paying multiple setup or delivery fees.

__i. [Venue](https://www.zola.com/wedding-vendors/wedding-venues):__ Start with the venue, because it's the biggest piece of the wedding budget and a major factor in determining guest count. These costs can include: room rental fee, venue deposit, ceremony fee (if the ceremony is being held at the reception venue), parking fees, coat check fees, liability insurance, tax and service fees, and security (some venues require it). This category was the second top category that Zola’s First Look Report 2023 respondents were willing to splurge on.

__ii. [Food](https://www.zola.com/wedding-vendors/wedding-catering):__ This includes tasting appointment (if not complimentary with your catering package), rehearsal dinner, passed hors d'oeuvres, plated/buffet/family-style meal or food stations, service staff, catering equipment (such as plates, silverware, glassware, serving platters, etc.), vendor meals, tax and gratuity (sometimes called the "service charge"), and setup and/or cleanup fees.

__iii. [Dessert](https://www.zola.com/wedding-vendors/wedding-cakes-desserts):__ It's true that some venues include wedding cake or other sweet treats within their packages, but it's common for couples to outsource the dessert portion of their wedding. This budget item may include the cake itself (or pies, doughnuts, cupcakes, or your dessert of choice), a cake stand or display table, sheet cake for extra servings, specialty design elements (like sugar flowers or hand painting), [cake topper](https://www.zola.com/shop/category/reception-cake-accessories-drinkware), [cake-cutting utensils](https://www.zola.com/shop/category/reception-cake-accessories-drinkware), cutting and/or delivery fees, any additional desserts (if you're doing a dessert table/station), and [preservation materials](https://www.zola.com/expert-advice/how-to-preserve-the-top-tier-of-a-wedding-cake) for your one-year anniversary.

__iv. [Beverage](https://www.zola.com/wedding-vendors/wedding-bar-services):__ An open bar was the third top element Zola’s First Look Report 2023 respondents were willing to splurge on. This category may include cocktail hour drinks, reception drinks, Champagne toast, open bar/hosted beer and wine/specialty cocktails, bartender service, mixers, coffee/tea, non-alcoholic beverages, glassware (if not included in your catering package), bar signage, corkage fees (if you opt to BYO), liquor license (if not provided by venue or caterer), and bartender gratuity. Some venues include alcohol in their packages.

__v. [Photography](https://www.zola.com/wedding-vendors/wedding-photographers) and [Videography](https://www.zola.com/wedding-vendors/wedding-videographers):__ This was the category that Zola’s First Look Report 2023 respondents were most willing to splurge on. And for good reason: Photography is one of the best investments for your wedding. Great photos will last a lifetime and become prized keepsakes from the big day, making this a splurge-worthy purchase. And nothing will bring back your favorite wedding memories quite like a short film. Costs may include an engagement session, rehearsal-dinner coverage, wedding-day coverage, albums or prints, same-day edit, raw footage, highlight reel, and feature film.

__vi. [Flowers](https://www.zola.com/wedding-vendors/wedding-florists):__ Flowers can completely transform the look of your wedding. Plus, many couples opt to carry bouquets or wear boutonnieres. A flower budget generally includes bouquets, boutonnières, corsages, flowers and accessories for the flower girl/ring bearer, wedding cake flowers (if additional cake décor is needed), reception centerpieces (for guest tables, guestbook table, food stations, etc.), and delivery fees.

__vii. [Decor](https://www.zola.com/shop/category/wedding-shop):__ Lighting and decor are impactful ways to personalize the look of your wedding. This includes everything from candles to statement lighting installations, as well as signage, table displays, non-floral centerpieces, ceremony arch/chuppah, ceremony arrangements, reception centerpieces (for guest tables, guestbook table, food stations, etc.), and wedding chalkboards/signage.

__viii. [Music and Entertainment](https://www.zola.com/wedding-vendors/wedding-bands-djs):__ Live entertainment will make your wedding day that much more memorable. This may include ceremony musicians, cocktail hour music, reception DJ or live band, microphone (for wedding ceremony and reception toasts), sound system or extra speakers, and karaoke equipment. Guest entertainment is an extra element of the wedding budget breakdown to consider if you have leftover funds available. This includes unique experiences like live painters, dancers, additional musical performers, poets, tarot-card readers, caricature artists, interactive food or drink servers, and more.

__ix. [Beauty Services](https://www.zola.com/wedding-vendors/wedding-hair-makeup):__ This line item may include pre-wedding haircuts or color, waxing, facials, mani-pedis, professional shaves, tips (normally around 20% for any pre-wedding beauty treatments), spray tan, lash extensions, hair trial appointments, day-of wedding hairstyle, makeup trial, day-of wedding makeup, and the wedding party’s hair and makeup.

__x. [Wedding Planners](https://www.zola.com/wedding-vendors/wedding-planners):__ A wedding planner can make all the difference when it comes to your special day. After all, you can rest easy knowing that your celebration will go off without a hitch when you have a great professional taking care of all the details. Includes day-of, month-of, or full-service wedding coordination; venue and/or vendor referrals and liaison; budget development; timeline creation; rehearsal coordination; and wedding-day setup and management. Before you enlist a pro, know what you have to spend and factor in that rate. Many venues require you to contract their in-house wedding coordinator or bring in your own outside wedding coordinator. 

__xi. Transportation:__ Many couples like to hire transportation to ensure their guests get to the right venue at the right time. This may involve hiring a bus or shuttle to run to and from the hotels. Others like to hire a limo for the wedding party or an elaborate getaway car after the reception. This budget category includes getting you and your spouse, your wedding party, and your guests to and from the ceremony and the reception venues, as well as gratuity for the driver(s), shuttle service to transport guests to/from their hotels, and valet-parking service. Don’t forget vendor transportation as well, depending on what is covered.

__xii. Photo Booth:__ Your DJ may provide this, as well as dance-floor lighting, as an extra service.

__xiii. Rentals:__ This may include specialty décor rentals (e.g. tenting, lanterns, candelabras, dance floor, etc.) and any necessities not provided by the venue or caterer (such as tables, chairs, china, linen, etc.). 

__xiv. Officiant:__ This category can also include things like church donations, officiant fees, and marriage license fees.

### 2. Invitations and Paper Goods

Wedding invitations and paper goods are very important details of your nuptials. Just think: Your save-the-date cards and formal invitations are the first glimpses of your wedding that your guests will receive. For anything sent by mail, remember envelope and postage costs. Going paperless is increasingly common sources of information. 

__i. [Save-the-Dates](https://www.zola.com/wedding-planning/save-the-date/shop):__ This can also include engagement party, rehearsal dinner, and post-wedding brunch invitations.

__ii. [Invitations](https://www.zola.com/wedding-planning/invitations/shop):__ You may choose to include inserts like RSVP cards or maps. Stuffing the envelopes is often an additional expense, as is handwritten calligraphy. Don’t forget return address labels.

__iii. [Programs](https://www.zola.com/wedding-planning/programs/shop):__ May also include escort cards. 

__iv. [Place Cards](https://www.zola.com/wedding-planning/place-cards/shop):__ May also include menu cards and table cards.

__v.[ Thank You Cards](https://www.zola.com/wedding-planning/thank-you-cards/shop):__ Don’t forget envelopes and postage.

__vi. [Menus](https://www.zola.com/wedding-planning/menus/shop):__ Show guests what’s on the table with matching menus.

### 3. Dress and Attire

Remember all the events you’ll need to dress for before and after the big day as well, and don’t forget the shoes and accessories.

__i. Dress and Tux:__ This includes not only the attire for your big day, but also for engagement photos, rehearsal dinner, bachelorette/bachelor party and bridal shower, reception or after-party, and post-wedding brunch, as well as specialty undergarments and wedding dress cleaning and preservation.

__ii. [Jewelry](https://www.zola.com/shop/category/wedding-jewelry):__ Includes engagement rings, wedding bands, wedding band resizing, wedding ring insurance, any customization/engraving, cufflinks, and a ring box/dish/holder.

__iii. Other:__ Don’t forget the veil, if you’re choosing to wear one.

### 4. All the Extras

Don’t forget to add a line item called Extras that equals 15 percent of your total budget to cushion for things you'll likely forget (invitation postage or parking valets, for example) or won't anticipate in advance (corkage and plating fees). Never spend this money upfront; you'll need it throughout the planning process as incidentals arise. Things like these seem so small that you can shrug them off, but like any costs, they add up. Remember: Going over budget in a few different categories with a vague plan of making it up somewhere else can push you past your limit.

__i. Gifts and Favors:__ One of the final pieces of your wedding budget breakdown should include the cost of party favors and gifts for those who made your day extra special. Some couples like to provide their guests with a parting gift to remember their wedding by. It's a small gesture that will go a long way. This can include wedding favors, wedding party gifts, gifts for your flower girl(s) or ring bearer(s), spouse gift, parent gifts, welcome baskets for out-of-town guests, and thank-you gifts for any standout vendors.

__ii. Accommodations:__ Including your wedding night accommodations.

__iii. Overtime Fees:__ If the party's still going strong on the dance floor, an extra 45 minutes may whiz by—but you'll pay in overtime costs for everyone from the photographer to the venue manager. If you suspect the wedding may go long, work overtime costs into your budget. And if you don't use it, it'll be a nice surprise chunk of cash.

__iv. Other Expenses:__ Prepare for surprises and costs that arise that you didn’t anticipate, including vendor tips, sales tax, service charges, wedding insurance, liquor license (if not provided by the venue and/or caterer), clean-up costs, and unexpected rentals (e.g. portable heaters or restrooms). 

## Breakdown Your Budget with Zola

This wedding budget breakdown is simply a starting point to give you a general understanding of how to allocate your funds. Your final wedding cost breakdown ultimately depends on a number of factors, like how much money you and your partner have to spend, the location and time of year you're getting married, and your top priorities. This will inform which expenses you ultimately include in your budget—something that’s different for every couple. 

Take advantage of Zola’s new [in-app budget tracking tool](https://apps.apple.com/us/app/zola-wedding-registry-gifts/id852691916) to stay organized and keep track of your wedding budget.

What's the Average Cost of a Wedding?

3 Things That May Influence You to Go Over Your Wedding Budget

Here's What Weddings Really Cost in 2022

How to Balance Budgeting for Your Wedding and Budgeting for Everything Else

Your wedding is one of the most exciting and memorable events of your life. Whether you’ve been dreaming of your special day since you were young or have only more recently begun to envision your perfect wedding, this moment is one that you want to cherish and share with your closest loved ones. 

For couples getting married in 2023, the pressure can feel especially great. Some of these individuals have postponed their special day (perhaps more than once). They may have been engaged for two years or more (longer than most previous generations), have attended many other couples' weddings, and all the while, been inundated by wedding content on social media. This can lead to heightened anticipation and high expectations.

Although throwing a fun event remains one of the biggest priorities, the [planning that leads up to the nuptials](https://www.zola.com/expert-advice/how-to-plan-a-wedding) is not devoid of stress and anxiety. The old adage “it takes a village” applies itself perfectly to the logistics surrounding executing a beautiful wedding. From the fundamentals of booking vendors and organizing your celebration, to ensuring you have ample financial and emotional support, wedding planning becomes far more than a one-person job. The sooner that you and those important to you in your life understand and accept that, the better. 

As help for [planning a wedding](https://www.zola.com/expert-advice/checklist/your-ultimate-wedding-planning-checklist) can come in many different forms, below are Zola’s recommendations for who in your life can—and should—pitch in, according to our [2023 First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023). You’ll also find tips for how to go about reaching out to your friends and family for support ahead of your wedding. 

### Those Who Can Help You Plan the Details<a id="vision"> </a>

Who you choose to lean on during the time leading up to your wedding comes down to personal discretion and can be anyone you trust and whose opinion you value. However, there are some important figures that are common sources of comfort and assistance for most brides and grooms.

### 1. Your Partner

Your wedding is about you and your partner and the love you share, so it stands to reason that their support and opinions are greatly important in the planning stages, especially regarding a venue, music, and other personal touches to make the day unforgettable. In fact, according to [Zola’s 2023 First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023), 77.88% of all surveyed engaged couples of varying generations cited their partner as being their “rock” during the planning stages. This percentage was higher than for any other person, even parents and best friends. 

Obviously, your partner’s degree of involvement depends on their level of interest. Some partners want to be involved in each small decision in the planning process, while others are content to make the more impactful decisions like band, food, and reception location together and leave other minor details up to the wedding vendors or their spouse.  

### 2. Wedding Vendors

Those in the wedding business are experts in their field and can be amazing resources in planning the details of your wedding day. From professional florists to event planners, caterers, venue sites, and wedding DJs, these experienced artists have participated behind the scenes in many weddings. They can help you and your spouse realize and execute your creative vision. 

If you already know what you want coming in, these vendors will work efficiently with you to take logistical elements off of your plate and make your dreams come to life. On the flip side, if you feel more indecisive, they are wonderful experts to raise questions to or help guide you in narrowing down your wants. A good florist, for example, can suggest flowers similar to other flowers you may already like or provide color palette suggestions that may complement your existing color scheme for the venue and bridesmaid dresses. The amount of creative freedom you want to give these vendors is totally up to you. 

### 3. Other Engaged Couples

No one quite understands the joy (and sometimes pain) of planning a wedding like other engaged couples. If you have friends who have recently gotten married or friends who are getting married around the same time as you, these people may have insights and tips that can improve your experience. Reach out to them—especially for vendor recommendations for anything from hair to food. Good friends know that sharing is caring and will be happy to help you out however they can. 

You can also lean on the broader engaged community online for inspiration and advice. Wedding planning Facebook groups, advice articles, and [community pages](https://www.zola.com/community) on wedding websites like Zola serve as useful starting points and public forums for specific questions you may have. 

## Those Who May Help You Financially<a id="finance"> </a><a id=""> </a>

Paying for a wedding is no small feat, as costs can vary widely depending on the location, number of guests, and level of extravagance. 

### 1. Parents or Parental Figures

If you’re looking to go the [traditional route in terms of who pays for a wedding](https://www.zola.com/expert-advice/who-should-pay-for-wedding), it’s customary for the bride’s family to cover the majority of the wedding-day costs, such as the reception, and for the groom’s family to pay for elements like the rehearsal dinner and the honeymoon. However, there is nothing that says you have to go for that exact split. 

Many young couples do opt for at least some parental financial support for their wedding, while also pitching in themselves. In fact, 59% of couples getting married in 2023 have parents paying in part or in full for their wedding. 

### 2. Friends, Family, or Your Community 

Although it may be less customary to ask for financial support for your wedding from friends or other family members, it’s not out of the question to do so. Many people in your community may be more than happy to pitch in. This monetary support can come as physical donations, paying for your flowers, cake, or even contributing toward your wedding dress. Keep in mind that every little bit counts, even if it isn’t straight cash. For example, friends, family, or your community can donate items to serve as decor, a backyard for your reception, fold-out tables, and other useful items that will save you money.

A creative way to ask for financial support from your community is to ask that instead of wedding registry items or gifts, your guests donate money toward the actual wedding day. You may also consider starting a crowdfunding effort that you share via Facebook. 

## Those Who Can Support You Emotionally<a id="emotion"> </a>

Emotional support is perhaps one of the most valuable ways people in your life can support you as you plan the biggest day of your life. The stress surrounding wedding planning can feel intense, so having plenty of shoulders to cry on and loved ones to help you keep a level head is essential. 

### 1. Best Friend/s

Close friends provide a safe space to express your feelings during good times and bad. As long as your best friends are available and willing to support you as you navigate the stressful stages of planning, you should feel comfortable to vent to them during moments of need. Although talking about wedding planning may not change the reality of the situation, it can be cathartic and ease some of the emotional burden you feel. Your friends may also supply helpful advice or a fresh perspective on a situation you are too close to for you to see clearly. 

### 2. Siblings and Close Family Members

Emotional support can come in many forms from your siblings and extended family. You may want someone to just listen as you talk and cry without interjection, give you a hug on a bad day, or jump in with solutions and suggestions. If the stress of planning consumes a lot of your time, your family can also cook you meals to take daily stressors off of your plate or make sure you take breaks and get out of the house to recharge mentally.

### 3. Married Friends

Married friends who have already been through the pressure of wedding planning act as your allies and offer an older and wiser perspective. We recommend going to these friends for reassurance when you get overwhelmed or have specific questions and concerns.

### 4. Therapist

The ultimate source of emotional support comes in the form of a therapist. Since they are professionals, you can feel comfortable sharing your feelings with them no matter what, even if your family and friends have grown weary of listening to you vent. We recommend that you ask your therapist to give you stress management and coping strategies to minimize your wedding planning apprehension.

### How to Reach Out for Help

Reaching out for wedding planning assistance may feel tough, however you may be surprised how willing people are to help. Here is how you can navigate the process in the least stressful way possible: 

__1. Create Message Templates__

Texting and emailing friends is an easy mode of gathering support, especially if you’re nervous. Templated texts make the process even easier. For example, if you are in need of emotional support from your best friend you may say: “Hey, I’ve been stressed today about wedding planning and could really use your support. Do you mind if I come over and vent tonight?”

__2. Ask Your Wedding Party or Family to Gather People to Help and Delegate Tasks For You__

If you’re nervous about reaching out to your community on your own, your wedding party or close family members can take outreach off of your plate. For example, if you simply tell your maid of honor that you need help with wedding planning details, she can relay the message to your bridesmaids and organize a group of people to complete tasks that need to be done. Your parents can perform the same type of labor for you by gathering donations from other relatives for the wedding expenses or asking that family members reach out to you via call or text to provide moral support periodically. 

## Zola: The Ultimate Wedding Planning Partner

You should never feel embarrassed about asking for help, especially when it comes to such a momentous occasion with so many logistical components. Even telling one person you could use their support can quickly turn into an entire community rallying behind you. Who you choose to depend on and open up to leading up to your wedding day can tell you a lot about the people you most value in your life. Plus, [Zola's here for you](https://www.zola.com/) every step of the way with tools to help you plan your wedding from start to finish. 

With the right support in your corner, planning a wedding can transform from a draining experience to one of joy and ease.

The Benefits of Splitting Wedding Planning Duties

Stop Others from Taking Over Your Wedding Planning

How to Stop Others from Taking Over Your Wedding Planning

Finding the Right Wedding Planning Community for You

How to Fit Wedding Planning into Your Schedule

Planning 101

We get it, it’s your wedding, and you’ll plan every single detail yourself if you want to. However, it’s not realistic for most couples to juggle demanding careers, coordinating travel for loved ones, choosing linens, wedding attire, food, music, and the list goes on. That’s why most couples share the planning responsibilities in some capacity. 

In [Zola’s First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023), we surveyed 4,000 engaged couples to find out who they are, what their priorities are for their 2023 weddings. The majority surveyed cited they were doing most of the wedding planning and decision-making by themselves, but some were either doing it together as a couple, or doing it all by themselves. If you’re thinking about asking for help, Zola is here to help. 

## Make a List<a id="list"> </a>
If there’s one thing that will help with wedding planning, it’s making a list and checking it twice—or even 10 times. It’s time to sit down with your partner and create a free [Zola wedding planning checklist](https://www.zola.com/wedding-planning/checklist) of every wedding related to-do that you care about. You can include everything from invitation design to the cake and catering. Then, see if you can delegate some of those to-dos to your loved ones. Most couples split things up with their significant other, members of the wedding party, friends, family, a hired planner, or vendors. 

Here are some reasons why it will be beneficial to split wedding planning duties. 

### It Relieves Some of Your Stress
Wedding-related tasks tend to take up a lot of time and heap a lot of stress on your plate. Delegating some of the wedding planning duties will help you hand off some of the time-consuming responsibilities that you may not have the capacity to deal with. Hiring a wedding planner can help with scheduling appointments, dealing with vendors, and work through any issues that could pop up on your big day. 

### You’ll Get Help with Budgeting and Scheduling
You and your partner have a wedding budget you need to adhere to, but how can you get the most bang for your buck? Enlist some family members or friends to help shop deals, score discounts, and crunch numbers. 

### New Ideas and Inspo

You’ve probably spent hours already scrolling on social media, flipping through bridal magazines, and scouring the internet from one end to the other looking for inspiration for your own wedding. Allowing others to help with the planning duties could give you some fresh inspiration and ideas that can’t be found online. Allow your bestie to tap into his or her creativity and help plan a unique spread for the reception or floral arrangements for the tables. Your partner may have a knack for creating seating charts to keep all the guests happy. Let go of the reins, and split those wedding planning duties up. 

Now that you know the benefits to allowing others to help, let’s take a look at what duties you can split up and delegate to others. 

## Pre-Wedding Festivities<a id="split"> </a>  

Lean on your maid of honor and bridesmaids to help plan your engagement party if you’re having one, bridal shower activities, and of course, the bachelorette party. You can also have them handle their own travel arrangements and accommodations, so you don’t have to worry about it. The groomsmen can do the same. Enlist the mother of the bride or groom to be a point of contact for vendors. Also, since the parents host the rehearsal dinner, have them plan it to take that off of your hands. 

### Play to Their Strengths   

If you have a bridesmaid or family member that’s crafty with a glue gun and another that is better at staying organized, assign duties that play to those strengths. Also, ask them to participate in other activities like stuffing invitation envelopes, alphabetizing escort cards, getting hands on with some DIY projects, and even making trips with the bride to help make decisions with rental chairs or hair and makeup trials. Ask for help with manageable tasks like tracking down current addresses for your mutual friends on the guest list, following up with late RSVPs and taking the lead on making sure everyone has gotten fitted for their wedding attire. 

### Consider Hiring a Wedding Planner or Coordinator<a id="hire"> </a>  

Hiring a wedding planner takes the majority of the wedding planning work off your plate and eases a lot of your stress. Their insider knowledge and connections could actually help with your budget and save you money. There are different degrees of wedding planning assistance: full planning, partial or month-of planning, and day-of planning. 

Make the decision to hire a full wedding planner early on in the process, because this person should be involved in your big decisions from the beginning. We do recommend at least hiring a day-of coordinator to manage the timeline, logistics, and vendor communications during the wedding weekend, so that you can spend your wedding day enjoying every moment and not stressing over every single detail. 

### Utilize Your Zola Wedding Checklist

Once you’ve delegated tasks to friends and family and your significant other, it’s time to activate your [Zola Wedding Checklist](https://www.zola.com/wedding-planning/checklist) to put your to-do list on autopilot. It’s a way to check in and stay organized. You can input your key details and select what guidance you want from the free tool. The checklist can even schedule things out month by month to keep you on track. It will help you with wedding planning and checking items off as things are completed. 

How do you know if your wedding crew has done their to-do tasks? You can always schedule a conference call for updates, questions, and concerns, then check things off in the checklist. Don’t worry if you don’t have a Zola account, here’s a printable [wedding checklist](https://www.zola.com/expert-advice/checklist/your-ultimate-wedding-planning-checklist).

Zola online wedding planning tools as seen on mobile, desktop, and tablet

How to Plan a Wedding: A Step-by-Step Guide

10 Tips​ to Choose Your Bridesmaids

woman in yellow dress holding antique tea cup with macaroons inside

How To Plan A Bridal Shower To Remember

A pair of newlyweds are captured holding the words “thank you” while sharing a kiss, perhaps before practicing their wedding thank you card wording skills.

Wedding Thank You Card Wording: Dos, Don’ts, and 15 Examples 

Let’s be honest: how to cover the cost of weddings has always been a point of stress for couples. But with the abundance of financing options available (and desire for more quaint celebrations), your dream wedding may be more attainable than you think.

According to [Zola's First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023), in 2023 ¼ of couples are covering all of their wedding costs on their own, and another 47.5% of couples are paying in part. That means for a good chunk of couples, paying for the wedding up-front and in full is out of the question.  In come alternatives such as unsecured personal loans and juggling credit card rewards. When it comes to credit cards, however, it’s important to know the rules of the game before you play. So what are the pros?

## The Pros of Optimizing Credit Cards for Wedding Spending<a id="pros"> </a>

### __You Can Get Zero Percent Intro APR__
Not all credit cards are created equal. Chase Freedom Unlimited, Capital One’s Quicksilver Cash Rewards Card, and the Cash Magnet Card from American Express are just a few options that tout zero percent intro APR, meaning you can borrow money at no cost for a fixed period. With the average credit card APR landing between 16 and 20 percent, it’s easy to see the benefits of this type of promotional deal.

However with intro APR, it’s important to remember that there’s an expiration date. What started as a good deal could quickly become a financial nightmare when your too-good-to-be-true APR shifts to 23 percent seemingly overnight. For this reason, it’s extremely important to see how long the limited-time offer lasts before you commit.

### __You Can Get Your Big Purchases Protected__
For items with a hefty price tag, such as wedding rings and attire, having purchase protection can provide some extra peace of mind. Some cards even offer refunds on specific items if prices drop. Just make sure you read the fine print and know what’s covered in your credit card’s purchase protection plan.

### __Maximizing Your Rewards Can Save You Lots of Money__
The beauty of credit cards is that each comes with its own set of perks. Sign-on bonuses, travel rewards, and cash back on purchases are a few of the most common. If you’re having a rehearsal dinner or bridal shower at a restaurant, for example, you may want to choose a card that gives you hefty bonus points on dining purchases. If you’re planning an epic honeymoon abroad, however, you might want to find a card with generous travel rewards. Just make sure whatever card you choose best suits your personal needs.

Note that we say “can” save you money (not “will”), because optimizing credit cards can be a risky business…which brings us to the cons:

## The Cons of Optimizing Credit Cards for Wedding Spending<a id="cons"> </a>

### __Optimizing Credit Cards Requires Careful Planning__
When you’re already in the midst of planning a monumental celebration, the idea of carefully tracking your spending and weighing potential risks might not be how you want to spend your time. However, strategic planning is a necessity in order to take full advantage of perks while keeping yourself out of serious potential debt. After all, if you’re paying more in interest than what you’re earning back in rewards, it’s not worth it. We recommend consulting with a financial expert or someone else you trust before making any big decisions.

### __You Can Hurt Your Credit Score__
If you’re using credit cards as a temporary fix, you might want to reconsider. Canceling zero-balance cards can hurt your credit, as can consolidating your balances onto a single card. This is something especially important to think about if you’re lured in by a zero percent APR intro rate that jumps to 15 percent after only a year.

In addition to cancellations and transfers, having a high credit card balance can also negatively affect your score. Most banks recommend maintaining a [credit utilization ratio of 30 percent or lower](https://www.experian.com/blogs/ask-experian/credit-education/score-basics/credit-utilization-rate/) to make sure you’re not overspending and keep you out of trouble with lenders down the road.

### __You’re Increasing Your Risk of Dangerous Debt__<a id="exp"> </a>  
This is particularly relevant if you’re someone who doesn’t have a lot of experience with credit cards (or has mismanaged cards in the past). We recommend having an automatic monthly payment schedule and regularly reevaluating your finances to keep from getting in over your head. It’s also crucial that you have these discussions with your partner to make sure you’re on the same page when planning for the future.

Before you decide on which cards (if any) are right for you, it’s important to consider:
- How (and where) you plan on spending your money
- What rewards would be most useful to you now and in the future
- How you plan on paying it off

<a id="finance"> </a>  
In summary, each couple’s financial situation is as unique as their wedding. Big financial decisions, such as choosing and optimizing credit cards, is deeply personal and requires lots of conversations with your partner. It’s extremely important to evaluate your risk and make sure your decisions align with what you as a couple want for the future. This level of careful planning and thoughtful decision-making is key in making sure your wedding is well worth the cost.


Optimizing Credit Cards for Wedding Spending

How to Start Long-term Planning for Newlyweds

Pros and Cons of Optimizing Credit Cards for Wedding Spending

From social media platforms to wedding planning websites, there are a plethora of avenues for discovering creative ideas for wedding decor and more. But not everyone enjoys the process of seeking inspiration—it’s easy to get overwhelmed by how to categorize all of your great finds, so you can actually make use of it all. 

Luckily, Zola is here to show you where and how to find the best wedding inspo, plus help you figure out how to bring your ideas to life, and—later—post your own wedding content online.  Below, a comprehensive social media guide to organizing your wedding vision. 

## Today's Couples are #WeddingPlanning Online

Comfort and escape during wedding planning can often come from online communities. In fact, 23.49% of couples [combat wedding planning stress](https://www.zola.com/expert-advice/how-to-handle-overbearing-parents-when-wedding-planning) by “endlessly scrolling social media,” whether it be as a source of mental break, comic relief, vendor recommendations, wedding inspiration, or advice from other couples. Although spending too much time on these platforms can feel overwhelming and oversaturated with trends, for the most part, using social media apps correctly and in moderation should build your excitement for your wedding day. 

The top three social media platforms couples find their wedding inspo on, according to [Zola’s 2023 First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023) are Pinterest, Instagram, and TikTok. You may decide to use a combination of social media apps and traditional media for your [wedding vision board](https://www.zola.com/expert-advice/how-to-create-a-vision-board) or focus your efforts on one preferred platform. There is no right or wrong way to go about gathering ideas. However, each of these platforms occupies its own niche and has different benefits to be aware of. 

### TikTok 

Since 2016, TikTok has rapidly grown in popularity as a platform. The rise of TikTok came most prominently in 2020 when users downloaded the app 850 million times. The vast majority of this app’s users fall in the under-30 age range, with [35% of users being 20-29 years old](https://www.businessofapps.com/data/tik-tok-statistics/). As TikTok functions as a hub for the younger generations, it also captures and disseminates emerging trends in the fashion, music, and pop culture spaces. Wedding content is no exception—33.48% of all couples Zola surveyed turned to [TikTok](https://www.tiktok.com/@zola) on their quest for bridal inspiration. We recommend that couples use TikTok to escape the stress of planning, survey other couples’ special days, and draw from ideas they see for DIYs, color schemes, venues, dress styles, and more. 

### Pinterest

Perhaps the ultimate creative inspiration source for planning any event or developing a mood board is [Pinterest](https://www.pinterest.com/zola/), with 74.7% of Zola’s surveyed couples turning to this source during their wedding planning journey. [Pinterest launched in 2010](https://www.businessinsider.com/a-non-geeks-guide-to-pinterest-the-biggest-internet-hit-since-facebook-2012-2), and since then, users have adopted the platform for digital scrapbooking and grouping visual elements together in various labeled boards. This platform may not be your best friend for finding specific vendor resources, but it can provide ideas to visually replicate or modify to fit your wedding.

If you’re unsure of where to start when it comes to Pinterest, simply search general tags like wedding inspiration. From there, you will find pins of different aesthetics that resonate with you or Pinterest influencers with similar senses of style whose other boards you may want to browse. Through these explorations, you should start to notice more specific colors and trends that you gravitate toward, which will help you narrow your search terms. Create a board for all of your wedding inspiration, or split it up into multiple boards for each specific aspect of your wedding like your reception, bridal gown, bridesmaids' dresses, decor, flowers, and food. 

### Instagram

[Instagram](https://www.instagram.com/zola/) functions as another highly visual platform for garnering inspiration from photos and videos. If you have specific engaged or married couples in your own life or who you look up to as influencers, start by following that list of people—especially if they post frequently. Following these people should supply a steady stream of wedding-related content to your feed. Many of these wedding influencers may also recommend and tag brands or vendors that they have previously used and enjoyed. Additionally, the more wedding-specific content you interact with, the more Instagram will recommend similar content in your feed.

You and your partner can also harness Instagram’s search bar and explore pages to your advantage. Simply look up general or specific [wedding hashtags](https://www.zola.com/expert-advice/9-easy-ways-to-create-your-wedding-hashtag) you resonate with and proceed to browse and interact accordingly. Using Instagram’s photo save feature, you can store your favorite photos and videos in collections to reference at a later time. Even if you don’t find Instagram helpful in developing dream wedding ideas, you can retreat to the app for a welcome respite from the mental stressors of wedding planning.

### Facebook

Although [Facebook](https://www.facebook.com/groups/zolacommunity/) leans less trendy than Instagram or TikTok, the platform still offers a wealth of resources for wedding planning and building community. The majority of Zola’s 2023 First Look Report couples harnessed the power of Facebook for finding vendors, gathering wedding inspiration, or taking a mental break from their wedding day stresses. 

Not sure how to best make use of this popular app? Join respected wedding Facebook groups and connect with other couples navigating their wedding planning journeys. Many Facebook group communities serve as recommendation tools and sources of friendship and connection through shared experiences. You may want to search for local wedding vendor groups, applying terms specific to your location.

## Other Platforms to Find Your Wedding Style and Inspiration

Although social media is a fantastic tool, it is not the only platform couples turn to as they plan their special day. If you prefer a more traditional route or simply don’t use social media often in your personal life, media like wedding and vendor websites or magazines may better suit your needs. 

### Zola: Real Weddings + Community

Zola is your one-stop shop for all things weddings. Start with our [Real Weddings search tool](https://www.zola.com/inspiration) to browse curated Pinterest-like boards according to your search terms or suggested trending searches. All of our “pins” will tag the involved vendors and locations of the photos for your convenience. Our [vendor search tool](https://www.zola.com/wedding-vendors) compiles mass lists of vendors for you to sort through by location, pricing, or other criteria. Finally, if you’re looking to jump into discussions with other engaged couples or ask Zola’s leading experts questions, check out our [Zola Community](https://www.zola.com/community), a judgment-free wedding forum for couples just like you.

### Vendor Websites

Every reputable wedding vendor, from a wedding venue to a bridal caterer, will have its own dedicated website with services, pricing, and contact information. You and your partner may accumulate vendor recommendations to research from family and friends who have recently been married and through social media groups or influencers. 

### Magazines

Never underestimate the power of an old-fashioned scrapbook or mood board. Gather a stack of bridal magazines and either flip through and bookmark certain pages or cut out images that stand out to you to produce a collage. Some popular bridal magazines today include Martha Stewart Weddings, Brides, Bridal Guide, and Southern Weddings, to name just a few. On their pages, you should expect to find bridal dresses, wedding menus, hairstyle and makeup ideas, budgeting tips, wedding planning advice, and more.

## How to Make a Social Media Plan for Your Wedding

Once you’ve executed your dream wedding vision, now comes the work of sharing moments from your wedding day with your family, friends, and online community. The amount you choose to share and the audience you share with depends on your comfort level and how [social media savvy](https://www.zola.com/expert-advice/9-savvy-ways-to-use-social-media-at-your-wedding) you are. For example, influencers or couples with a substantial social media following and interest in social media will likely post more wedding content than those who have less of an online presence. 

Many couples choose to at least show small snippets of their wedding online, like an engagement announcement post and photos of the wedding day. According to Zola’s 2023 First Look Report, 67.97% of couples shared an engagement post and 63.37% shared photos after the big day.

### 1. Find Out What You Want to Share—and Where

Wedding content comes in many forms and variations, from ceremony videos to engagement posts, getting ready TikToks, bridal shower photos, and much more. All these forms of digital content can be executed by professionals or taken more informally on a cellphone with a decent camera. Many couples want photos of their guests enjoying the wedding, staged/professional photos of the bridal party and themselves, candid shots of the day, and a professional wedding video or photo compilation.

When considering what content you want to share, you and your partner should account for aspects like your budget for photography and video, the quality of content you’re looking for, and protecting your privacy. For example, if you have a large budget for photography and video, you and your partner may want to get more content than the average couple. This could mean photos on your actual wedding day and the events leading up to your wedding, like the rehearsal dinner, bridal shower, and bachelor and bachelorette parties.   

After you and your spouse receive the wedding content from your photographer/videographer, you can devise a social media plan for sharing your favorite photos and videos. Keep in mind how each social media platform functions when deciding what to share. For example, a 10-minute wedding video compilation would best live on YouTube instead of Instagram or TikTok due to the time frame limits that these platforms impose. Likewise, if you want to share whole albums of photos, rather than just a few of your favorite snapshots, Facebook may be a suitable choice. Instagram and TikTok will work best for short-form videos and live streams. 

### 2. Devise a Plan to Get Content

Once you’ve narrowed down the types of content you would like your photographer, videographer, or family/friend volunteers to produce, get specific about your ideas and delegate tasks accordingly. Whether you’re working with a professional or saving money by having a trusted family member or friend photograph for you, whoever is shooting the content will benefit from the detailed creative direction. You won’t want to leave anything up to chance or misinterpretation. 

### 3. Create Shot Lists and Video Ideas

Outline your photo and video ideas in specific terms. For example, instead of saying you want pictures of you and your partner at the altar, say you want close-up shots of your partner’s face as you walk down the aisle, a medium shot of you and your partner exchanging rings, and a long shot with a high angle of you and your spouse reading your vows. If you have details of your dress, the decor, or the food at your reception that you would like highlighted, feel free to communicate that information to whoever is taking photos or videos. 

Professional photographers and videographers will need less direction than amateurs but allowing your vendors to see your vision still matters. Remember to communicate the style of photos and videos you enjoy in terms of lighting, ambiance, and equipment (film or digital), or hire a photographer/videographer that matches your desired aesthetic. 

### 4. Assign Duties

How you delegate duties will hinge on how many photographers and videographers you have (many couples have one of each) and the level of involvement and intricacy your ideas require. Enlist members of your bridal party to corral guests for photos or gather volunteers to participate in video shots for professional video content and goofy TikToks. Your photographer/videographer should also feel comfortable pulling people where necessary to get the shots you and your partner have requested. Keep in mind that although more hands may seem useful, there is also such a thing as too many people involved in a project. 

With all of the social media platforms available as wedding planning sources and the increase in weddings post-COVID, 2023 couples experience an overload of wedding ideas by the time they get engaged. This leads to a desire to make weddings more authentic, fun, and unique, and less contrived and traditional. As social media platforms house and distribute cutting-edge trends, couples should take advantage of organizing their wedding inspiration and sharing their wedding day content on these apps. Applying the tips above, you and your partner will create a curated wedding day that matches your personality.

Top 130 Wedding Registry Ideas for 2023 (For Every Budget!)

married couple enjoying colorful confetti during wedding 

Top 50 Wedding Color Scheme Trends for a Beautiful Wedding

Wedding Style

For most couples, first comes love, then comes the engagement, and then comes the wedding planning. Whether you’ve been envisioning your nuptials since you were young, or you’re new to the concepts of vows, wedding bells, and “I do’s,” there’s a chance that all the details have you feeling a little lost. From selecting your colors and theme, to sending out invites and figuring out a budget, there’s a lot to consider. If you’re feeling engaged and confused, we’re here to help during every step of the way, and every step of *your* way. 

What makes wedding planning feel especially tricky in 2023 is the number of influences that couples get from every angle. Between friends, family members, and social media, it seems like everywhere you look, someone else is telling you what you should—and shouldn’t—do at your celebration. And, for some reason, as soon as you say “Yes,” it feels like you’re expected to be a wedding planning professional and have all the answers. 

That’s why we want to clear up some of that wedding planning confusion. Ultimately, the day is about celebrating the life that you’re building together, not completely taking it over. We’re here to break down exactly what it takes to plan a wedding today, plus show you exactly how you can make your day your own (on your terms and in budget). 

## 2023 Wedding Planning Insights<a id=“insight”> </a>

![1116 EA FLR-Main FLR Report](//images.ctfassets.net/77l22z9el0aa/2zcJgr4dnJctFWU9OddY94/3cbc6c57a171d66cd58708ec901913cd/1116_EA_FLR-Main_FLR_Report.jpg) *Photo Credit* // Adam Griffin Photo

[The First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023) asked 2023 couples how they feel about wedding planning and they made it clear that this is a journey they feel enthusiastic about. They’ve shaken off preconceptions of what a wedding should be: 2023 couples know that, ultimately, the wedding is just one (really fun & special) part of the journey. And, there are many days and moments that they’re celebrating along the way.  

### Wedding Vendors That Couples Are Splurging on in 2023
With so many choices to make and [vendors to choose from](https://www.zola.com/wedding-vendors), you might be wondering which are the most important, and, thus, where the bulk of your budget should go. While all vendors add to the big day, there are a few that modern couples are willing to splurge a little extra on. As you’re searching for your vendor team (which Zola can help with), here are a few of the top vendor types that couples are willing to pay extra for:

- Photographer
- Venue
- Open bar
- Catering
- Attire

It’s important to note that many of these vendors are big-picture. If you’re going to splurge on the best of the best, the above vendor types will help ensure that you get the most out of your day and the best bang for your buck.

### Most Popular Wedding Months for 2023

![1116 EA FLR-Months Everyones Getting Engaged](//images.ctfassets.net/77l22z9el0aa/1RBNfTEOwI6UdlwKrEQqw0/8bddc5094111a16de83743ba5ec39212/1116_EA_FLR-Months_Everyones_Getting_Engaged.jpg)
*Photo Credit* // Katie Dawn Photo

Comming off the heels of one of the busiest wedding seasons ever, it's no surprise to see the [most popular wedding months](https://www.zola.com/expert-advice/most-popular-months-to-get-engaged-and-married)) pre-pandemic rising back to the top. September returns to the #1 wedding month while June remains a strong top choice. These couples have waited longer than ever (on average, 18 - 24 months) to host their celebrations. October, though lower down the list, are still expected to be big “I do” months (as per usual). 

## Planning Your Wedding Your Way<a id=“way”> </a>

When it comes to planning your wedding, there’s so much to consider. But, before you feel overwhelmed, here are a few of the basics that’ll help you get started (and don’t worry, we’re here for the rest as well).

### The First Things to Do When Planning a Wedding

![first 10 things](//images.ctfassets.net/77l22z9el0aa/1lHUezgBQUbJVdqaqSXtw7/12659aa232d2f71bdd53451db5b76f34/EA-revamp_Wedding-planning_First-10-things-to-do.jpg)*Photo Credit* // Zola

As soon as you get engaged, you’re probably wondering [which to-do’s you need to check off your list first](https://www.zola.com/expert-advice/the-first-10-things-to-do-when-planning-a-wedding). Secure a vendor? Pick a date? Stare at your ring? We’ve talked to the experts, and here are the top 10 things that you’ll want to accomplish after saying “Yes”:

1. Share the news with loved ones.
2. Enjoy being engaged.
3. Daydream about the big day.
4. Talk about your wedding budget.
5. Choose a year and season to say “I do.”
6. Get a rough guest count.
7. Set up your Zola account.
8. Share the news via social media, newspaper, and/or snail mail.
9. Insure your ring.
10. Consider hiring a planner/coordinator. 

### How to Handle a Long Engagement
If you’re [taking longer than the average yea](https://www.zola.com/expert-advice/how-to-handle-a-long-engagement)r timeframe to go from engaged to married, chances are that you’re feeling all kinds of emotions, ranging from relaxed to stressed to impatient. If you’re trying to navigate the wait, use this time to tune out all the excess noise and enjoy the planning process at your own pace. Take the time to not only enjoy your engagement, but also to enjoy breaks from the planning, plus plenty of time to daydream and explore different celebration options. 

Luckily, we have timelines for every length of engagement so that you can be sure that everything will get done and you’ll still feel celebratory, no matter how long your engagement might be. 

### How to Announce Your Engagement
Whether you’ve been waiting for the engagement, knew it was coming, or it caught you by a wonderful surprise, as soon as you say “Yes,” the next step is to [announce your big news](https://www.zola.com/expert-advice/how-to-announce-your-engagement). Before shouting it from the virtual rooftops, be sure to take a beat to simply enjoy the time with your fiance. For some people, this is a few moments, while for others it’s a few days, but, nevertheless, bask in that “I just said yes” glow for a bit.

Then, you’ll want to share the news with your family and inner circle first. Some people might be hurt to learn the news second-hand, so take the time to tell them before everyone else. Finally, consider spreading the word via phone, social media, newspaper, or even formal announcement to let everyone else know about the exciting next chapter of your life. 

## Planning Your Wedding on *Your* Time<a id=“time”> </a>  

### What Can Wait After Getting Engaged
After getting engaged a zillion to-do’s likely popped in your head, but, before you start making dress appointments and picking your bridesmaids, take a second to get the initial tasks done and enjoy those just engaged feels.[ Here are a few tasks that can wait at least one month](https://www.zola.com/expert-advice/to-dos-after-you-get-engaged) (or two) after getting engaged:

- Picking your day-of look
- Choosing your wedding party
- Planning your guest list
- Figuring out the seating chart
- Hiring your vendors 
- Figuring out the legalities
- Building your wedding website
- Nailing down your wedding style

While all of the above tasks eventually have to get done, don’t feel like they need to be checked off before your ring is insured or your grandma knows you’re engaged. Remember: It’s a marathon to the aisle, not a sprint.

### How to Fit Wedding Planning into Your Schedule 
While it might not seem super romantic, the best way to fit wedding planning into your schedule is to literally schedule it. Set an hour or so aside each day with a specific task item in mind, and try not to over-schedule your planning sessions to avoid burnout. If you find that time management and juggling your tasks, in addition to planning, just isn’t working, consider hiring a planner or coordinator to ease some of the burdens and free up some of your schedule. 

### How to Make Wedding Planning Easier (and Stress-Free)
Many couples—no matter how deep into planning they are—can end up finding the process a little (or a lot!) stressful. In addition to setting and adhering to a planning timeline, reaching out to your planner/party for help, and putting planning time on your daily/weekly schedule, we suggest scheduling at least one day a week where you and your partner steer clear of wedding planning and, instead, focus on your bond. 

Not only will this help ease some of the post-wedding blues after your wedding day is through, but it’ll help you remember what the celebration is about in the first place, and it will give you the chance to recoup from a week of planning. 

## Planning Your Wedding on *Your* Budget <a id=“budget”> </a>

One of the biggest questions that just engaged couples have is how to plan a wedding on their budget. Setting and sticking to your wedding budget is essential to creating a day that’s not only beautiful, but also doesn’t jeopardize your financial future. Here’s what to keep in mind as you start figuring out your 2022 wedding budget.

![1116 EA FLR-What Weddings Really Cost](//images.ctfassets.net/77l22z9el0aa/6F2pPmQ4J56YXbpkxBoRse/eddfd531bd4e97bfe43112091e3660c1/1116_EA_FLR-What_Weddings_Really_Cost.jpg) *Photo Credit* // Photo by Porterhouse Los Angeles

### The True Cost of Weddings in 2023

According to this year's survey, __[the average wedding budget ](https://www.zola.com/expert-advice/whats-the-average-cost-of-a-wedding)sits between $20,000 - $40,000 (the same as 2022).__ But, as a whole, the amount that couples were willing to pay for their weddings were all over the map—with budgets ranging from $5,000 all the way to $100,000-plus.The most common way that couples are paying for their weddings in 2023 is by sharing the costs with their parents and/or in-laws. However, the vast majority of couples (71%) continue to contribute to the payment of their wedding in some way. Nearly a quarter of them plan to pay for their wedding in full. 

Weddings are a significant expense for couples, but, in 2023, couples are also thinking about all the ways they can save—and are budgeting accordingly. __81 percent have added cash funds to their registry, and they’re using them as an opportunity to ask for support on the many other financial responsibilities beyond their wedding__ like:

- Honeymoon / travel: 84.38%
- To purchase a home or move to a new home: 33.17%
- To help pay for our wedding: 23.83%
- Home renovations / upgrades: 18.49%

### __How to Set a Wedding Budget That's Realistic for You__

Though there's no real “average” cost of weddings, there *are* ranges that many couples are working within to make their weddings a reality. To figure out your range, it’s a good idea to figure out who’s contributing what, and then take a look at your finances as well as your future plans. Some couples prefer to keep their weddings simple to save up for a house or trip, while others want to spend it all on a jaw-dropping celebration. Consider the goal of your event and the few years following your wedding to help you figure out where your priorities might lie. 

Most Popular Months to Get Engaged and Married in 2023

Just Got Engaged? Here’s Your Guide to Planning a Wedding in 2023

<a id="top"> </a>  
When a couple gets engaged or married is typically based on a number of factors. Holidays, breaks from work and school, and—perhaps most notable—weather, all play into the month that someone proposes or says I do. In fact, __[wedding season](https://www.zola.com/expert-advice/what-season-should-you-get-married-in)__ exists for these exact reasons.

This coming year, things are looking a bit familiar to popular wedding months of the past. While some of the most popular times to get engaged and married remain mainstays, we’re seeing new months on couples’ radars and an overall shift in 2023’s projected wedding season. It’s official: Everyone’s getting engaged and married in these months. Here’s why.

## Top Months to Get Married<a id="married"> </a>  
With 2023 coming off the heels of one of the busiest wedding seasons ever, it's no surprise to see the most popular wedding months pre-pandemic rising back to the top. 

After last year's shift due to postponed weddings, [September](https://www.zola.com/expert-advice/september-wedding-heres-everything-you-need-to-know) returns to the #1 most popular wedding month for 2023. Summertime and early fall typically host the most weddings, next year’s couples have set the most dates between May and September.

### September
Many people’s calendars are marked up with wedding dates and summer vacations during the summer months. __[September](https://www.zola.com/expert-advice/september-wedding-heres-everything-you-need-to-know)__, however, sees a decrease in packed plans, making it ideal for couples with longer guest lists. Guests have more time and availability for early [fall weddings](https://www.zola.com/expert-advice/november-wedding-heres-everything-you-need-to-know) and are more likely to attend your celebration. September also embodies that desired fall feeling many engaged couples are after, while still offering the warm weather present at the end of summer. Add in the three-day Labor Day weekend, and many are sold on this being the best time of year.

### June
__[June weddings](https://www.zola.com/expert-advice/june-wedding-everything-you-need-to-know)__ are well-liked for many of the reasons that we’ve already covered. However, the month is also steeped in history and tradition. For one, June is named after Juno, the Roman goddess of marriage and childbirth, and thus long considered a favorable month to get married. Nowadays, June weddings are often sought after for more practical reasons. The beginning of summer has great weather, school break offers flexibility, and you can choose an outdoor wedding venue.

### May
May weddings enjoy many of the benefits that June weddings do, such as nice weather and the accompanying flexibility. May is one of the months of the year that’s less likely to clash with plans, such as summer vacations and weddings. On that note, guests won’t suffer from wedding fatigue, which is possible during the busy summer wedding season. For many venues and vendors, a May spring wedding falls outside peak summer pricing. For couples that prioritize sticking to a budget, this month provides all of the perks of a summer wedding without the extra cost.

### October
The reasons why October sees so many weddings are similar to why it sees so many engagements. In many places, it’s the perfect post-summer temperature, and vibrant fall colors have started to paint mountains, trees, and landscapes. You can also use deeper, moodier, or cozier decor than is usually seen in the spring or summer. An autumn wedding also opens the door to fun and seasonal food and cocktail options. __[Halloween](https://www.zola.com/expert-advice/how-to-put-together-a-spooky-halloween-wedding)__ also gives couples the chance to throw the ultimate themed ceremony and reception in potentially cold weather, especially on the east coast.

### April
Although April showers can occur, this seems to be the only downside to having a wedding this month. When it isn’t raining, couples and their guests can enjoy comfortable weather, with temperatures anywhere from the fifties to the eighties throughout the US. [April](https://www.zola.com/expert-advice/april-wedding-heres-everything-you-need-to-know) also has a popular and traditional context, making it a favorable month. After all, William and Kate chose April 29th, and the Romans considered April the Sacred Month of Venus, the Goddess of love and fertility.

### July
One of the first things that come to mind with a mid-summer wedding is the high likelihood of fantastic weather. In many parts of the US, there is a very low risk of showers or strong winds, which is a great relief for those who want an outdoor ceremony or destination wedding. The days are longer, an abundance of flowers and fresh fruits are in season, and people are more willing to spend time traveling and socializing.

## Top Months to Get Engaged<a id="engaged"> </a> 
With that in mind, let’s start by looking at the months when people get engaged. This data hasn’t been seen as big of a change, likely due to proposals being a more intimate experience. That is to say, not many couples plan on having all of their loved ones present for it.

More often, proposals involve the couple, if not a handful of close friends and family members. This has made getting engaged throughout the last year easier to manage, with the usual factors such as weather, time off from work and school, and holidays having the largest influence. 

### December
The holiday season has long reigned supreme when it comes to the most popular months to get engaged—and we can’t say that we’re surprised. December brings with it feelings of thankfulness and love in the winter months. It’s the time that we’re most likely to be surrounded by loved ones, many of whom couples want to share these special moments with, which is one reason winter weddings are popular. With loved ones near, holiday cheer, and many towns decked out in festive decor, it is no surprise it is such a beloved time of the year to get engaged.

### May
[May](https://www.zola.com/expert-advice/may-wedding-heres-everything-you-need-to-know) is one of the best months and lands in that nice place between late spring and early summer, with sunnier weather making an appearance in many places. Warmer days and the long Memorial Day weekend begin to coax people outside, making outdoor proposals much easier to pull off. Another plus to getting engaged in May is that it leads seamlessly into summer; a time when __[celebrating your engagement](https://www.zola.com/expert-advice/how-to-plan-an-engagement-party)__ and beginning wedding planning becomes more manageable due to summer break and people’s availability opening up.

### October
With fall kicking off just a few weeks earlier, __[October](https://www.zola.com/expert-advice/october-wedding-heres-everything-you-need-to-know)__ is a prime time to take advantage of the best weather. Come mid-October, most of the US sees the arrival of fall foliage, a great excuse to drive into the mountains or take a surprise trip upstate. A vibrant, gorgeous autumn backdrop makes quite the backdrop for a proposal. Of course, we can’t go without mentioning Halloween, as spirited couples who go all out find it an especially special day to get engaged.

### March
Late March marks the beginning of springtime peak season, a time representative of renewal, rebirth, and fresh new beginnings. It’s a wonderful time to celebrate the start of something new, especially with the return of warmer weather and new blooms. Spring break starts around mid-March, allowing couples with children to make a sunny escape full of adventure and relaxation. This month also has two holidays that provide the perfect time: St. Patrick’s Day (especially if you or your partner are Irish) and National Proposal Day.

### June
Summer is finally in full swing, and with it comes sunny skies, large family gatherings, and the chance to go on trips with your significant other. Many couples take advantage of the typically warm weather by spending time together at their favorite outdoor spots near or far from home. Moreover, school’s out for summer, which means that couples or significant others with children can more easily involve them in the proposal. All of this provides ample opportunity for exciting engagements in all parts of the country.

### February
Though Valentine’s only lasts a single day (February 14th), the feeling of love permeates the entire month. Whether due to the anticipation leading up to the holiday, the giddiness thereafter, or both, it isn’t shocking that a lot of couples get engaged throughout. __[Valentine’s Day](https://www.zola.com/expert-advice/proposal-ideas)__ alone is an apt time for big surprises and grand expressions of love. It’s romantic and traditional, as well as pretty unforgettable.

## Dates to Avoid and Consider for Your Wedding
Not only is the time of year important to consider when planning your wedding day, but there are some dates you need to consider avoiding. Although, some holidays can be helpful. If you’re considering having your big day near a holiday, poll essential wedding guests to see if they’ll be able to attend.

#### Wedding Dates to Avoid
- __Super Bowl Sunday__ (or other major sporting events, depending on your guest list and country)

- __Thanksgiving Day__

- __Christmas Day__

- __Easter Sunday__

#### Wedding Dates to Consider
- __Long Weekends,__ such as Memorial Day, Labor Day, and Easter, Thanksgiving, and Christmas weekends

- __Weekday Weddings,__ getting married in the off-season or weekday can help avoid peak wedding season pricing

- __New Year’s Eve__ and __New Year’s Day__

- __Halloween__

- __Valentine’s Day__

- __Interestingly Numbered Dates,__ for example, 4/24/24 or 2/5/25

## Setting a Schedule at Zola
Once you’re engaged and your date’s been picked, much of your wedding planning can begin. Great! Although, admittedly, this can be an intimidating thing to approach. Not sure where to start? Zola’s got you covered. By __[creating an account](https://www.zola.com/onboard/select-product)__, you gain access to a number of helpful tools, like a customized monthly wedding checklist. Just sign up, tell us your wedding date and any special traditions that you’ll be following, and allow us to compile the rest. Come for the checklist and stay for the __[Wedding Website](https://www.zola.com/wedding-planning/website)__ builder, online RSVPs, and more __[Expert Advice](https://www.zola.com/expert-advice)__.